Introduction to WeChat Service Account Device Functions
Device function introduction
What is Service account device function
The device function is a solution provided by WeChat to connect people and things, and is built on the WeChat hardware platform. The device function allows hardware device manufacturers to connect users with the smart devices they own through service accounts. Through the connection protocol specified by the WeChat hardware platform, various smart devices such as Bluetooth devices, WIFI devices and other mobile network devices can easily access WeChat to complete the connection between devices, people and services. The WeChat hardware platform also provides basic support frameworks for Bluetooth and WIFI technologies such as AirSync and AirKiss, as well as hardware JSAPI, etc. to facilitate hardware developers to quickly interconnect WeChat with smart devices.
Target users
WeChat sports bracelet/pedometer manufacturer
WeChat voice interactive toy manufacturer
WeChat photo output equipment manufacturer
Portable printing equipment manufacturer
Smart home manufacturer
Personal health medical equipment manufacturer
Smart router manufacturer
excludes
iBeacon device manufacturer
What can be done after the product is connected
1. Connect to WeChat For exercise, the device can report the step count to WeChat, and the manufacturer's official account can be included in the step count ranking list.
#2. Send WeChat messages, voice, text, pictures, etc. to the device through the regular interface of the public account.
3. Send control instructions to the device through the hardware device data interface, obtain device status, etc.
4. Users can forward WeChat Moments, pictures, documents, and map locations of the chat interface to the device.
5. When a guest joins the home Wi-Fi, if they are WeChat friends with the router owner, they can quickly join.
6. Send message notifications, reminders, alarms, etc. through the official account.
7. Use WeChat to quickly configure your home network for Wi-Fi devices.
8. Provide onboarding instructions when users use the device for the first time.
How to connect the device to WeChat
1. The Bluetooth device is connected to the WeChat client and does business with the manufacturer through the WeChat client Server communication.
#2. The device communicates with the WeChat server through the embedded WeChat SDK.
3. The device connects to the manufacturer's business server, and the business server communicates with the WeChat server.
Why activate the device function
1. Through the device function, the service account has been bound Users of the device can interact with their smart devices. Hardware devices can be connected to the user's WeChat client. For example, users can view and control their bracelets, TVs, and other smart home appliances through the official account.
#2. Smart devices can be bound in various ways, such as scanning the device QR code and using JSAPI to establish a binding relationship with the user. Equipment manufacturers can thus accurately learn relevant information about equipment users.
#3. Device functions provide value-added services for hardware products, including social elements, pattern recognition, etc. More services can be provided to users to increase user stickiness.
Advantages of device functions
1. WeChat has a complete ID system. Activating the device function means that third-party devices can use WeChat's ID system.
2. WeChat provides third parties with a light application development solution. Combining the standard WeChat JSAPI and the WeChat hardware platform-specific API, hardware manufacturers can quickly build their own light applications. .
3. WeChat has a large number of active users, and users open the WeChat client frequently every day. While it is beneficial to the word-of-mouth spread of hardware devices, the cost of app promotion will also be greatly reduced.
#4. Device functions can simplify third-party access to the cloud. WeChat's servers are widely distributed. Even if the distribution range of third-party server resources is limited, the overall architecture can still provide users with a better experience.
#5. Device functions provide third parties with O2O possibilities. Equipment manufacturers can set up a WeChat store on the official account to provide regular purchase services for accessories and consumables based on the operation of the equipment. Provide users with a better service experience.