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Arduino says it is exploring 'Made in India' and the current price of imitation products is less than half of the genuine ones.

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2024-01-07 15:34:241249browse

According to this site, Arduino CEO Fabio Violante said that Arduino is considering producing its development board hardware in India to meet local demand and deal with the impact of counterfeit and shoddy products

Arduino 称其正探索“印度制造”,目前仿制品价格不到正版一半

Arduino is currently exploring a partnership with an electronics manufacturing services company in South Asia and plans to start production in India in the first quarter of next year. This means that India will become Arduino’s first production base outside of Italy. He also revealed that India is the largest download market for Arduino IDE. Currently, the cumulative downloads of this market have reached 3.2 million times. However, India contributes less than 1% to Arduino’s customer base. He believes that pirated Arduino development boards are the main reason for this difference

For us, the situation in India is strange. Even though the community is very large and the user base of Arduino IDE is very large, we have a very limited number of original products available in the Indian market. This is because people can barely afford original products, especially due to high import duties on finished electronics. He added that as a result, people mainly buy substitutes and pirated products, some of which come from China. In April this year, Arduino released an upgraded version of the Uno R3 - the Arduino Uno R4. This new product has achieved huge improvements in processing power, memory, storage and network connectivity, but the price has also skyrocketed to US$27.5 (approximately 197 RMB)

Fabio Violante said that Arduino 称其正探索“印度制造”,目前仿制品价格不到正版一半the current price of Arduino imitation products in the Indian market is less than half of the original product, and this includes import duties
. Therefore, he believes that Arduino can bypass high tariffs through local manufacturing, thereby bringing cheaper genuine products to Indian users.

In addition to this, Violante also emphasized that the problem of counterfeit products does not only exist in India, pointing out that in this market, every five to six pirated products are sold for one original development board He said: "This is a challenge because we operate as an open source and make money by selling original hardware," he said. "So pirated and imitation products occupy a large part of the market."

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