Home > Article > Technology peripherals > BMW Frank van Meel clarifies that M series models will never use the i logo
According to news on December 3, BMW recently successfully applied for a trademark in the name of “iM3”. The move quickly sparked speculation about whether BMW plans to launch a high-performance electric car that combines the electric "i" badge with the performance "M" badge. However, BMW Head of M Division Frank van Meel quickly clarified the rumors.
In an interview with "Top Gear" magazine, van Meel BMW said it would "never" use both the "i" and "M" logos on the same vehicle. He emphasized: "We will not use the 'i' logo on M series models even if it is an electric car." van Meel Further explaining: “If we do take such a step, the car will be named without the ‘i’ logo M. Because ‘M’ stands for more than just technology, it’s a commitment, it’s about motorsport, it’s about emotion, not just powertrains. ”
It is understood that BMW has launched four electric models carrying the M logo, namely iX M60, i4 M50, i5 M60 and i7 M70. In addition, BMW There has also been field testing of a four-motor performance prototype that looks similar to the 3 Series in 2022. This suggests that BMW's Neue Klasse electric platform is likely to lead to a performance electric car, although the model may not be named for iM3
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