Honda's Binzhi model celebrates its 25th anniversary with strong discounts, up to 13,000 yuan in discount!

News on August 26, in order to cope with the increasingly fierce market competition, the former car sales giant Honda had to take measures to stimulate sales. Recently, Guangqi Honda announced the launch of a special 25th anniversary incentive event, specially designed for Binzhi models. From now until September 30, consumers can enjoy discounts of up to 13,000 yuan when purchasing designated models, making the final selling price range of this model between 119,900 and 139,900 yuan

According to our understanding, the new generation of Binzhi was just launched at the end of last year, and the price range at that time was 132,900-152,900 yuan. However, today, the market environment has changed dramatically, and the sales advantage Honda relied on is no longer there. The new generation Binzhi pays more attention to the consistency with the overseas version in design. The front face presents a multi-spoke shape, and the overall style is more inclined to the family flagship crown. In terms of body size, the new Binzhi has improved compared to the old model. The length, width and height are 4380*1790*1590mm respectively, and the wheelbase reaches 2610mm. It is positioned as a small SUV. While maintaining a slender and low profile, the body also ensures sufficient internal space

In terms of interiors, Xinbinzhi retains the overseas version of the design style and adds more sophistication. It is equipped with a new style three-spoke multi-function steering wheel and a floating central control screen, consistent with the new generation Civic and CR-V. However, despite the improvement in configuration, some consumers still think that the configuration is relatively simple, and even the top models do not have electric-adjustable seats and other configurations

In terms of power, the new generation Binzhi has made some changes. The 1.5T engine has been cancelled, and only 1.5L engines are available for all models. This engine has a maximum power of 91kW, a peak torque of 145Nm, and is equipped with a CVT gearbox. Such adjustments have caused doubts among consumers to a certain extent, believing that the power performance of Xinbinzhi is relatively weak. At the same time, some people have also questioned the sound insulation effect of Xinbinzhi

Regarding this official promotion, industry experts said that this may be an adjustment made by Honda to adapt to the current market situation. Although the influence of the Honda brand has allowed Binzhi to maintain good sales performance in the past, today's market competition is fierce, and consumers have more diverse requirements for configuration, performance, etc. Faced with this reality, Honda has to take measures such as price cuts to attract more consumers' attention

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