Bilibili’s authorized IP scale is approaching 100 billion yuan, with more than 2,100 dramas and nearly 10,000 comics.

According to news from this site on July 23, Zhang Shengyan, Vice President of Bilibili, revealed at the 2nd Licensing Ecosystem Conference that since 2019, the total number of authorized IPs of Bilibili has reached nearly 200, and the number of cooperative brands has exceeded 500. The total number of times exceeds 1,600. He pointed out that the scale of Bilibili’s authorized business has grown from tens of billions of market transactions to hundreds of billions of market transactions, and it has achieved full IP category coverage with Guochuang as the starting point. It also integrates documentaries and catering, virtual artists, brand image IP and many other emerging industries. A breakthrough was achieved in the field.

1. Hui Chunxiao, content operation expert of Bilibili Documentary Center, shared the development of documentary business at Bilibili: Since 2016, Bilibili has become one of the largest documentary producers and broadcasting platforms in China, and documentaries have become It has become the second largest professional video content category at Bilibili.

2. Kang Kang, Senior Copyright Director of Bilibili Animation Center, shared the two sections of Nippon Animation and virtual artist VirtuaReal. According to reports, Station B began to introduce genuine fan dramas in 2013 and has now become the largest Japanese animation broadcasting platform in China. In addition to the existing more than 2,100 fan dramas, new ones will be introduced every quarter.
3. Zhang Xiao, senior editor-in-chief of Bilibili Comics Division, said that Bilibili Comics currently has nearly 10,000 works in reserve, and has opened up the content distribution of comic content in the entire Bilibili ecosystem.
4. Li Haoling, general manager of Bilibili Animation Center and chief director of New Year's greetings, said that Station B plans to build the New Year's greetings in the Year of the Snake this year into a window that can better present the history and cultural heritage of China (Note from this site: Station B New Year greetings are positioned at the "ACG Spring Festival Gala").

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