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Google now sees more than 5 trillion searches per year

Google's recent announcement reveals a staggering search volume: over 5 trillion searches annually. This marks the first public update from Google on this metric since 2016, when the company acknowledged handling "more than 2 trillion" que

Apr 15, 2025 am 10:17 AM

Google offers QR codes to get reviews from customers

Google Business Profiles now offers a convenient QR code to simplify the review process for your Google local listing. Scanning this code directly takes users to the review submission form, eliminating distractions and streamlining the process. Acce

Apr 15, 2025 am 09:13 AM

Why SEO often fails before it even begins

Prioritizing Website Conversion Before SEO: A Case Study Businesses often expect immediate results from SEO services—quick website adjustments, content strategies, and keyword targeting. However, focusing solely on these tactics without addressing f

Apr 14, 2025 am 09:52 AM

How to use OpenAI's Deep Research for smarter SEO strategies

SEO is evolving rapidly, constantly adapting and surprising even seasoned experts. Today, long-form content might dominate; tomorrow, AI-generated summaries could take center stage. Staying ahead demands data-driven insights. AI tools like OpenAI's

Apr 14, 2025 am 09:45 AM

Americans search Google 126 times per month on average: Study

A recent analysis by Rand Fishkin of SparkToro reveals the surprising frequency of Google searches among American desktop users. The average user conducts 126 unique Google searches per month, while the median sits at 53. Key Search Statistics: This

Apr 14, 2025 am 09:33 AM

Multilingual and international SEO: 5 mistakes to watch out for

Mastering Multilingual SEO: Avoid These 5 Common Mistakes English-language keyword competition is fierce, making high rankings difficult even with substantial budgets. To optimize your efforts, consider multilingual and international SEO strategies.

Apr 14, 2025 am 09:17 AM

8 common SEO mistakes to avoid

We’re all looking to improve our organic performance. We want the latest news, tips, and thought leadership to help push our website past the competition. That’s why we’re here! However, the less glamorous side of staying current

Apr 13, 2025 am 09:49 AM

4 SEO tips to boost click-through rate

A Position 1 ranking only matters if your result resonates with users and earns clicks. That’s why optimizing your click-through rate (CTR) is just as crucial as climbing the search results. By analyzing your current performance and making st

Apr 13, 2025 am 09:23 AM

How to fix the 'Server error (5xx)' error in Google Search Console

Have you been hit by a 5xx server error in Google Search Console? 500 errors are an HTTP status code that indicates you messed up something and need to start a late-night debugging session. 500 errors are offensive. I can only compare it to eat

Apr 13, 2025 am 09:19 AM

How to use ChatGPT Tasks for SEO

ChatGPT Tasks might be the most underrated tool in SEO today. It can turn a single employee into a vast team – but only if you know how to use it. And in this article, you’re about to see the future of SEO. What is ChatGPT Tasks?

Apr 13, 2025 am 09:11 AM

As AI scraping surges, AI search traffic fails to follow: Report

AI search engines contribute little to publishers' traffic, which in turn has intensified web crawling behavior. This is an important finding in the recent report of TollBit, a content monetization platform. Click-through rate comparison: The report shows that the average click-through rate of Google search is 8.63%. However, the click-through rate of AI search engines is only 0.74%, while the click-through rate of AI chatbots is even lower, only 0.33%. This means that AI search brings a 91% reduction in recommended traffic than traditional searches, while chatbots bring a 96% reduction in traffic. Important: This is bad news for publishers because it shows that AI search does not replace traditional search traffic. This trend is expected to continue as AI-generated answers replace direct access to the website. number

Apr 12, 2025 am 11:12 AM