Xiaomi SU7 is officially launched: colorful color matching leads the trend, Lei Jun's Weibo photos arouse heated discussions

According to news on March 31, the highly anticipated Xiaomi Motors finally unveiled the mystery of its first model, Xiaomi SU7, and officially landed on the market. This model is divided into standard version, Pro version, Max version and special founding version. The starting price is set at 215,900 yuan, providing consumers with diverse choices.

On the eve of the launch, Xiaomi CEO Lei Jun shared a set of photos of the Xiaomi SU7 Lava Orange color scheme through Weibo, which triggered heated discussions among netizens. Lei Jun wrote on Weibo: "Only those with taste and confidence can truly control such a color. Will driving it on the streets of Sanlitun, Beijing, cause a sensation?" This comment quickly inspired netizens to express their opinions. Lively discussion.

Some netizens left messages expressing: "This color is really eye-catching!" "Xiaomi SU7 itself is eye-catching enough. It doesn't need such an explosive color to hit the streets. It is absolutely epic. It’s a hot product!” “Mr. Lei really understands young people so much, and this color choice is so explosive!” and so on.

Xiaomi SU7 has made great efforts in color and launched four major color series: sports car, fashion, luxury and classic. Among them, Lava Orange, as a member of the sports car color series, has attracted the attention of many consumers with its unique color. In addition, Xiaomi SU7 also launched in 9 colors including Gulf Blue, Elegant Gray, Meteor Blue, Sunburst Purple, Olive Green, Ice Martial Grey, Pearl White, and Diamond Black, fully meeting the personalized needs of users. Not only that, the hardware configuration of Xiaomi SU7 is also very good, enough to meet the personalized needs of users.

Xiaomi SU7 offers a very competitive option in terms of price. Bay blue, elegant gray, and olive green can be selected for free, while other colors require an additional cost of 7,000 yuan. This strategy undoubtedly increases consumers’ choice space, and also reflects Xiaomi Auto’s high emphasis on user experience.

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