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HomeTechnology peripheralsIt IndustryThe Jikrypton brand will strive to turn losses into profits this year and add 3 new models to enter more market segments

According to news from this site on March 20, at the Geely 2023 performance meeting, Geely Automobile Group Deputy CFO Dai Yong announced that Ji Krypton will strive to turn losses into profits this year on the premise of increasing sales and gross profits ( According to Hong Kong Financial Reporting Standards) target.

In addition, Yang Xueliang, Senior Vice President of Geely Holding Group, disclosed Geely Automobile’s product plan for 2024. This site summarizes it as follows:

  • Geely Brand: Galaxy Mainstream Pure Electric SUV , compact pure electric SUV, Galaxy mainstream plug-in hybrid SUV

  • Ji Krypton brand: Ji Krypton Mix, medium and large luxury pure electric SUV, top luxury pure electric MPV

  • Lynk & Co brand: Lynk & Co 07 EM-P, medium and large pure electric flagship sedan, compact pure electric SUV

极氪品牌今年将力争扭亏为盈,新增 3 款车型进入更多细分市场
##In addition, Geely officials also disclosed the target prospects of each brand this year.

    Geely brand is currently focusing on 6 best-selling products in the fuel vehicle product line. At the same time, based on the reputation of Galaxy series new energy models, it plans to strengthen marketing channels and brand awareness to expand market share. The company's strategic goal is to increase profitability through large-scale operations as the sales proportion of new energy vehicles increases. We hope to use this strategy to continuously improve performance and ensure the company's continued positive development.
  • Jikrypton Brand: Sales target increased to 230,000 units,
  • added 3 new models to enter more market segments

    , expanded overseas markets and achieved export of high-value products .

  • The Lynk & Co brand will launch a new generation of products, focus on creating star products, and strive to achieve the profit target in 2023, aiming to reverse the current loss situation and restore sustained profitability.

极氪品牌今年将力争扭亏为盈,新增 3 款车型进入更多细分市场##According to this site’s report earlier today, Geely Automobile Holdings will achieve operating income of 179.2 billion yuan in 2023, a year-on-year increase 21%, a record high; the net profit attributable to the parent company was 5.308 billion yuan, compared with the net profit attributable to the parent company of 3.511 billion yuan in 2022 after excluding the one-time bargaining acquisition income, a sharp increase of 51% year-on-year; total gross profit It increased by 31% year-on-year to 27.4 billion yuan, and the gross profit margin increased from 14.1% in 2022 to 15.3% in 2023.

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