IDC report predicts: The global smartphone market will recover in 2024, with shipments reaching 1.2 billion units

News on February 24, according to the latest market research report released by International Data Corporation (IDC), the global smartphone market is expected to reach 1.2 billion unit shipments in 2024, an increase of 2.8% from the previous year. Although this number is still lower than pre-pandemic levels, IDC believes that this signals that the global smartphone market has begun to bottom out and is showing a recovery trend.

The report points out that equipment refresh cycles and growing demand in emerging markets are two key factors driving the overall market recovery. As technology continues to advance and consumers pursue newer and better devices, the refresh cycle of smartphones is shortening, which is helping to drive the growth of the market. At the same time, the demand for smartphones in emerging markets continues to grow, providing new growth momentum for the global smartphone market.

According to predictions from market research company IDC, foldable screen mobile phones will become a key growth point in the market in the next few years. It is expected that by 2024, the shipment volume of folding screen mobile phones will reach 25 million units, a year-on-year increase of 37%. In addition, the rapid development and widespread application of artificial intelligence (AI) technology has also triggered strong interest in the next generation of artificial intelligence smartphones.

Nabila Popal, Research Director, Mobile and Consumer Device Tracking, IDC Popal said: "We predict that by 2024, next-generation AI smartphone shipments will reach 170 million units, accounting for nearly 15% of the entire smartphone market, even surpassing AI PCs. As use cases continue to With the continuous advancement of neural processing unit (NPU) technology by development and industry players, the next generation of artificial intelligence smartphones will achieve rapid growth after 2024." She believes that smartphones will be the key to driving the artificial intelligence revolution into every home equipment.

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