OPPO Chen Mingyong issued an internal letter: The first year of AI mobile phones has arrived, and the mobile phone industry will enter the third stage.

According to news exclusively learned by Sina Technology, OPPO founder and CEO Chen Mingyong issued an internal letter on the first day of work after the Spring Festival holiday, stating that 2024 will be the first year of AI mobile phones. He emphasized that in the next five years, the impact of artificial intelligence on the mobile phone industry will be comparable to the impact of smartphones replacing feature phones.

The theme of the internal letter is "Leading a new era of AI mobile phones". Chen Mingyong pointed out that according to the industry development stage, AI mobile phones will become the third stage of the mobile phone industry, a new milestone after feature phones and smartphones.

A major judgment for the mobile phone industry is to use AI to reshape the mobile phone experience and bring higher value to users. Large-scale AI technology is reshaping the future of the mobile phone industry. Looking back in 2024 two years later, we will have a deeper understanding of the significance of this judgment.

Chen Mingyong pointed out that the popularization of AI mobile phones will accelerate and will have a profound impact on people's work, study and lifestyle. OPPO is committed to becoming a leader in the field of AI mobile phones, and is also committed to promoting the comprehensive popularization of AI mobile phone technology.

He revealed that OPPO is fully prepared for this and has set up a dedicated AI center to focus resources on AI.

The following is the full text of the internal letter:

Opening a new era of AI mobile phones

Dear partners:

At the beginning of the Year of the Dragon, everything is renewed. First of all, I wish everyone a good start and all the best.

2024 is the first year of AI mobile phones. In the next five years, the impact of AI on the mobile phone industry will be comparable to that of when smartphones replaced feature phones. From the perspective of industry development stage, AI mobile phones will also become the third stage of the mobile phone industry after feature phones and smartphones.

This is a major judgment we have made about the mobile phone industry. Through AI, we can re-create the mobile phone experience and help users achieve higher value. Obviously, this round of AI technology supported by large models is reshaping the future of the mobile phone industry. I believe that looking at 2024 two years from now, we will have a deeper understanding of the significance of this judgment.

During the Spring Festival, we launched the latest AI applications, bringing the new experience we first brought to the Find X7 series to over 10 million users, and many users couldn’t put it down. This further strengthens our strategic direction in the era of AI mobile phones: to be both the leader and popularizer of AI mobile phones.

We have been sneaking on AI for a long time. From the early launch of voice assistant Xiaobu, to AI photo recognition, to the release of Andes GPT in 2023... As more AI functions enter OPPO mobile phones, more and more users experience new AI functions. We Really feel:

The new era of AI mobile phones is accelerating.

Everyone’s work, study and life will be profoundly affected by AI. In the face of the magnificent AI trend, OPPO hopes that more users will join us in joining the trend and work together to promote the rapid development of AI. To this end, the company is fully prepared and has established a dedicated AI center, where our resources will be focused on AI.

Providing a better smart life to global users has been OPPO’s long-standing pursuit. The arrival of the AI ​​mobile phone era brings us one step closer to a truly smart life. Technology makes people more comfortable. This is the goodwill and beauty brought by technology, and it is also our luck and responsibility.

Let us start a new era of AI mobile phones together.

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