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HomeMobile Game TutorialGaming NewsMicrosoft takes the initiative and Blizzard's national server is about to return! Authoritative foreign media sources have confirmed

Microsoft takes the initiative and Blizzard's national server is about to return! Authoritative foreign media sources have confirmed

Feb 03, 2024 am 08:51 AM
MicrosoftblizzardreturnGenshinWorld of WarcraftWarcraftNational service

Today is the 374th day that Blizzard’s national server has been suspended. Welcome to continue to pay attention to the latest news about the large-scale online dating chat room game "World of Warcraft" that is currently popular all over the world and will soon have a national server.

Microsoft editor-in-chief broke the news that Microsoft is repairing relations and Warcraft will return to China

Jez Corden is the editor-in-chief of Windows central. He mainly reports game news related to Microsoft, including Blizzard games. Recently, he was interviewed on the Warcraft podcast Unshackled Fury and talked about many recent hot topics, including layoffs at Activision Blizzard, the future of World of Warcraft, and more.

When Jez talked about the game engine, he also talked about some related content about the national server.

"Diablo: Immortal uses a special engine developed by NetEase"

"This reminds me of the connection with NetEase. Microsoft has repaired their (Blizzard) and The relationship between NetEase (screwed up because of Cordick)."

"We will also see World of Warcraft return to China."

"Microsoft is also happy to see this, because they Want to make money."

"Chinese players hope so too."

Microsoft takes the initiative and Blizzards national server is about to return! Authoritative foreign media sources have confirmed

This is not the first time Jez has reported news about the national server. After the entire network was released at the end of last year, many foreign media also reported the news of the current remarriage between NetEase and Blizzard. Jez Corden said at the time that based on what he learned, the current re-collaboration was real, and he said that NetEase had done it before Some of the "crazy stuff" (presumably meaning things like Blizzard Green Tea and Gore Smashing Shout) should just be for Caudik, not Blizzard.

Jez is not only a Microsoft editor, but also often interviews the president of Blizzard. He has always been very well-informed about internal information.

Microsoft takes the initiative and Blizzards national server is about to return! Authoritative foreign media sources have confirmed

## Some time ago, 21st Century Business Herald interviewed Zhang Shule, a well-known journalist and veteran World of Warcraft player. He said that "Microsoft is very anxious, Blizzard is even more anxious, and domestic game manufacturers are not anxious." "Microsoft is eager to develop mobile games through Activision Blizzard's IP, especially jointly develop mobile games with Activision Blizzard's IP with Chinese game manufacturers. It is extremely critical to quickly form Blizzard's influence in the mobile game market and learn from mobile game research and development experience. "

Zhang Shule believes that both parties mainly need to complete three tasks: stable operation of old games, research and operation of new games with old IP, and promotion of joint research and development.

Microsoft takes the initiative and Blizzards national server is about to return! Authoritative foreign media sources have confirmed

World of Warcraft is a cash cow, a market that cannot be given up

Regarding Microsoft’s major layoffs and the fact that the Warcraft team has hardly been affected, Jez also talked about Got some facts. He said that the biggest reason why there are so few layoffs in World of Warcraft is because the game is really profitable and is a cash cow.

The Chinese server is the largest market for World of Warcraft, especially the players in the nostalgic server, which account for more than half of the world. It can be said that they have contributed a lot to this cash cow.

Jez said that Odyssey is actually a very ambitious game. He has seen the demo clips and thinks it is very good. He speculated that Blizzard might want to make a cross-platform game like Genshin Impact, which would cause huge problems for the engine, because hundreds of people are playing the same game, multi-terminal online, and MMO gameplay is a great test for the engine. In the end, it was precisely because of engine problems that the Odyssey project had been developed for 6 years and still had nothing to show players. In the end, Microsoft cut it off.

In contrast, the game engine of World of Warcraft is very successful, which is why other MMO games cannot match it. Little O also agrees very much with this. It feels really awkward to play other MMOs after getting used to playing World of Warcraft. The operation feel of World of Warcraft and the fit between the characters and the environment are really top-notch.

Microsoft takes the initiative and Blizzards national server is about to return! Authoritative foreign media sources have confirmed

As a businessman, no one will have trouble with money. Previously, Activision Blizzard said that the revenue from the Chinese server only accounted for single digits, but it is indeed very important to Blizzard. If it were not for Kautik's ruthless actions before leaving the company, the Chinese server would definitely not have stopped.

Now that Microsoft has taken over Blizzard, it is impossible to give up on the huge market prospects of the Chinese server. It is now confirmed that the relationship between Blizzard and NetEase has been repaired. The return of the Chinese server is definitely inevitable and will not take too long. .

The above is the detailed content of Microsoft takes the initiative and Blizzard's national server is about to return! Authoritative foreign media sources have confirmed. For more information, please follow other related articles on the PHP Chinese website!

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