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Famitsu releases "Game White Paper 2023": The global game market will fall by 7% in 2022, with weak European and American markets and strong Asia

王林
王林forward
2023-09-22 21:25:041590browse

According to news from this site on September 4, according to foreign media getnavi, Kadokawa recently launched the "Famitsu Game White Paper 2023", which provides the latest data showing that the global game market will shrink in 2022. However, the scale of the game markets in mainland China and Japan is relatively strong.

Fami 通发布《游戏白皮书 2023》:全球 2022 年游戏市场下跌 7%,欧美市场疲软亚洲坚挺
▲ Picture source Foreign media getnavi

This site learned from official disclosed data that the global game market in 2022 ( Including PC / game console / mobile game) scale was 26.8005 billion yen (currently about 1.33 trillion yuan), a year-on-year decrease of 7.0%. The biggest reason is the weakness of the European and American markets. Sales of mobile phones, home appliances, and PCs all fell by more than 10%. This is believed to be due to the impact of "accelerating inflation" and the rebound of "home demand", which led to a decrease in the disposable income of European and American players. However, the Asian game market has less impact.

Japanese console games and China’s PC game market still perform well

, supporting related industries.

Fami 通发布《游戏白皮书 2023》:全球 2022 年游戏市场下跌 7%,欧美市场疲软亚洲坚挺
▲ Picture source Foreign media getnavi
Among them, the size of the Japanese game market increased by 1.4% compared with 2021, mainly due to Japan The popularity of the manufacturer's game works overseas. The game console market size in 2022 is 209.8 billion yen, a year-on-year increase of 3.4%; the PC game market size has increased from the previous 131.3 billion yen (this site’s note: currently about 6.539 billion yuan) to 189.2 billion yen (currently about 9.422 billion yuan) yuan), an increase of 43%.

Fami 通发布《游戏白皮书 2023》:全球 2022 年游戏市场下跌 7%,欧美市场疲软亚洲坚挺
▲ Picture source Foreign media getnavi

Fami 通发布《游戏白皮书 2023》:全球 2022 年游戏市场下跌 7%,欧美市场疲软亚洲坚挺##2022 ,
The number of players in the Japanese market remained at 50 million units, but this number dropped by 2.4% from 55.35 million in 2021. Home video games contributed by Nintendo Switch first-party games increased by 2.5% year-on-year to 28.56 million units, while application games, which have seen a steady growth in user numbers so far, fell by 7.4% year-on-year. The number of PC players who were greatly affected by the "epidemic" era also declined. 12.2%.

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