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The IT product market ushered in the OLED revolution. Apple tried it on the iPad for the first time.

王林
王林forward
2023-09-16 20:49:041192browse

News on September 13, at 1 a.m. Beijing time, Apple launched many new products at a high-profile new product launch conference, including the iPhone Series 15 and second-generation Apple Watch Ultra. However, what is surprising is that Apple did not release a new iPad. According to the editor’s understanding, Apple plans to launch two new OLED models next year iPad, and is expected to purchase 10 million OLED panels, marking the first time Apple will use OLED technology on the iPad.

IT产品市场迎来OLED革命 苹果首次在iPad上尝试

Industry insiders pointed out that Apple’s iPad products have always used liquid crystal displays (LCD), but the new plan is to apply OLED to the iPad Pro series, including 11-inch and 13-inch Two models. This move is believed to promote the popularity of OLED technology in the IT product market. Although the penetration rate of OLED technology in the smartphone market has exceeded 40%, in the IT product market such as tablets, laptops, and monitors, the penetration rate of OLED technology is only 2-3%. Apple plans to gradually apply OLED technology to other products such as MacBook starting from next year’s iPad

However, some people in the industry are skeptical about next year’s OLED iPad panel purchases and finished product shipments have expressed concerns. The recent downturn in the IT industry and price increases brought about by OLED applications may become negative factors. Although forecasts indicate that Apple plans to purchase 10 million OLED panels per year, industry insiders estimate that this number may be lower than expected.

Taken together, Apple’s OLED The iPad plan has attracted great attention from the market. This will be the first time Apple uses OLED technology on the iPad, and is expected to promote wider application of OLED technology in the IT product market. However, the industry’s expectations for next year’s OLED We are cautious about iPad sales and will continue to pay close attention to market trends.

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