Traditional marketing funnels no longer reflect how users search and content interact today, which is hurting your SEO results.
Marketers today have more data than ever before, so a more effective framework can be built to drive natural traffic: the spider web model. By building content strategies around interconnected, high-value pages, you can improve your ranking faster, get more organic traffic, and improve user experience.
Join Ryan Brock's seminar on "Thinking with a spider web instead of a funnel to achieve excellent SEO results" and learn:
- Why traditional funnels waste natural traffic opportunities
- Gartner and leading researchers’ perspective on the journey of modern buyers
- How to adjust your content strategy to improve ranking and engagement
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