New Nintendo Switch 2 Commercial Starring Paul Rudd Is A Hilariously Self-Aware Throwback To The SNES

Nintendo's new Switch 2 commercial is a delightful trip back to the 1990s! Released ahead of the console's June 5th launch, the ad cleverly recreates Nintendo's iconic 1991 Super Nintendo commercial, starring Paul Rudd.

This nostalgic reboot features Rudd reprising his role, using the original soundtrack and sound effects. However, instead of a SNES cartridge, he docks the Switch 2, showcasing its Joy-Cons, camera, and the social "C" GameChat button. The humorous twist? His 90s-inspired outfit prompts playful ribbing from fellow gamers, including Joe Lo Truglio.

The ad cleverly updates the classic tagline: "Now you're playing with power. SUPER power." becomes "…but this is better, because now we're playing together. SUPER together!" This highlights the Switch 2's focus on multiplayer gaming and its ability to connect multiple generations of players.

Nintendo's masterful nostalgia play isn't just for older fans. The inclusion of familiar franchises like Mario and Donkey Kong, alongside the emphasis on shared gaming experiences, broadens the appeal to a wider audience. The commercial effectively demonstrates the Switch 2's potential to bring families and friends together, regardless of age or location. It's a clever strategy to ensure the Switch 2 continues Nintendo's legacy of connecting generations through gaming.

Nintendo Switch 2 Pre-Orders:

Retailers are now announcing specific pre-order times for the Nintendo Switch 2, starting April 24th. Check your preferred retailer for details.

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