Are there any activities on Douyin 618 in 2024? When does the 618 event start?

With the 618 e-commerce carnival approaching, Douyin, as a popular short video platform, has responded to the trend and launched extremely attractive promotions. PHP editor Apple is here to reveal Douyin’s 618 promotion strategy to help you seize the opportunity in the shopping spree. From activity content to participation methods, from discounts to collection strategies, this article will explain it to you one by one, allowing you to easily grasp the shopping feast of Douyin 618 and enjoy the e-commerce carnival.

1. Are there any activities on Douyin 618 in 2024?

It is almost certain that the Douyin platform will hold events during 618, because such shopping festivals have a significant effect on increasing user activity and increasing sales. The following are possible event features:

Pre-heating activities: Before 618, Douyin may pre-heat through short videos, live broadcasts, etc. to attract user attention.

Limited-time discount: During 618, Douyin may launch limited-time discounts to encourage users to place orders during the event.

Coupons and red envelopes: Platforms and merchants may issue a large number of coupons and red envelopes for users to use when shopping.

Live streaming: Many Internet celebrities and merchants will bring goods through live broadcast, display products and provide exclusive discounts.

2. When will the 618 event start?

1. Pre-sale period

618 activities usually enter the pre-sale period in early June, and users can start pre-ordering products.

2. Formal activities

Formal promotional activities usually reach their climax on June 18th or a few days before and after.

3. Warm up in advance

The platform and merchants will warm up in advance and attract users’ attention through various publicity methods.

4. Activity Timetable

Douyin may release a timetable for the 618 activities, including activity content and time points at different stages.

5. Brand Day

Some brands may launch Brand Day activities on specific days during 618 to provide additional discounts.

6. Holiday linkage

618 event may be linked with holidays such as Dragon Boat Festival to extend the promotion time and increase the attraction of the event.

7. Live broadcast activities

Douyin may arrange multiple live broadcast activities during the 618 period to promote sales through live broadcasts.

8. Continue to pay attention

Users need to continue to pay attention to the official notifications on the Douyin platform to obtain the latest event information.

9. User participation

Users can lock in the discount qualifications for the 618 event in advance by participating in Douyin’s interactive activities.

10. End time

618 activities usually end within a few days after June 18. Users need to pay attention to the event time to avoid missing the discount.

Considering market trends and user needs, Douyin 618 is likely to have various promotional activities in 2024. As for the specific start time of the 618 event, users should pay close attention to Douyin’s official announcement and merchants’ warm-up information. By planning in advance and actively participating, users can enjoy an affordable shopping experience during the Douyin 618 event.

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