Projector sales are expected to exceed 20 million units in 2024, with China accounting for the largest market share in the world

According to news from this site on March 25, RUNTO data shows that in 2023, the global projector market shipments will be 18.752 million units, a year-on-year increase of 5.2%.

The report shows that the global projector market’s 2024 growth forecast is raised to 9.7%. Overall shipments will exceed 20 million units, reaching 20.57 million units. The global projector market is expected to reach 30 million units by 2027.

▲ Picture source Luotu Technology (RUNTO), the same below

This site learned from the report that in 2023, mainland China Projector market shipments were 7.114 million units, a year-on-year decrease of 6.9%; its share of the global market dropped to 37.9% from 42.8% in 2022. But

Mainland China still remains the world's largest projector market.

Luotu Technology believes that due to factors such as national policies, supply chain localization and fierce competition, China's projector market (including smart and non-smart products) is expected to rebound to 7.47 million units in 2024. However, as more and more domestic brands increase their efforts to go overseas, the growth rate of China's projector market may be weaker than that of overseas markets, and its global market share is also expected to decline further.

In addition,

North America is the second largest projector market in the world, with shipments exceeding 4 million units in 2023, and global market share The proportion is 21.6%, an increase of 3 percentage points from 2022; the projector market size in the Asia-Pacific region exceeds 3 million units, and the market share will reach 16.6% in 2023, a slight increase of 0.3 percentage points from the previous year; projectors in Western Europe Shipments exceeded 2.5 million units, with a market share of 13.8%.

Overall, Luotu Technology predicts that in 2024, the Eastern European market will continue to decline, the Asia-Pacific and Western Europe regions will be relatively stable, and North America, Latin America, and Middle East and Africa will show increases.

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