Apple strengthens its lab layout in China and faces challenges from Huawei’s “Vision Pro” trademark

Apple recently announced that it will expand the scale of its applied research laboratory in China to better support product manufacturing and research and development. It is reported that Apple plans to strengthen the Shanghai research center and provide more comprehensive support to ensure that all product lines reach higher levels in terms of reliability, quality and material analysis.

Apple plans to set up a new applied research laboratory in Shenzhen. This move is seen as a strategic layout to introduce Vision Pro products into the Chinese market. The company said it will strengthen employee support in the region and deepen cooperation with local suppliers. The new lab will focus on improving testing and research capabilities for products such as iPhone, iPad and Apple Vision Pro.

According to the editor’s investigation, Apple has invested more than 1 billion yuan in its applied research laboratory. With the commissioning of new facilities in Shenzhen, this investment The scale is expected to continue to expand. But before Apple launches Vision Pro products in the Chinese market, it may encounter some trademark challenges.

On May 16, 2019, Huawei successfully registered the "Vision Pro" trademark in China, which is valid until November 27, 2031. The trademark covers product categories such as LCD televisions, head-mounted virtual reality devices and radio equipment. Therefore, if Apple wants to sell a product called Vision Pro in China, it may need to negotiate with Huawei or consider changing the name. For now, changing the product name seems to be a smarter choice.

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