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Dongfeng Electric Vehicle: Lantu will be launched in the Spanish and Portuguese markets, followed by the Mengma model

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2024-01-27 18:03:171015browse

Dongfeng Motor’s official public account released an important announcement tonight, announcing that its import and export company has signed a cooperation agreement with the Spanish and Portuguese automotive giant Salvador Caetano Group. According to the agreement, Dongfeng Motor's well-known electric vehicle brands Lantu and Mengshi will soon enter the Spanish and Portuguese markets. This cooperation is of great significance to Dongfeng Motor's expansion in the European market.

Dongfeng Electric Vehicle: Lantu will be launched in the Spanish and Portuguese markets, followed by the Mengma model

Dongfeng Motor further revealed in the announcement that the Lantu brand plans to be fully launched in Spain and Portugal in 2024. It is reported that Lantu FREE and Lantu Dreamer will be the first to be launched in these two countries. Specifically, the Lantu brand is expected to enter the Spanish market in the first half of this year and set up the first Lantu space in its capital Madrid to better display and promote its products. It is expected that Spanish consumers will be able to mention new cars in the second quarter. In the second half of this year, the Lantu brand will turn its attention to Portugal and plans to officially launch it in the country. Dongfeng Motor did not provide detailed information on the specific overseas timetable and plans of the Mengshi brand in its announcement tonight.

The editor learned that the Lantu brand officially started its journey to the European market starting from Norway in February 2022. So far, the brand has successfully entered many countries and regions such as Norway, Finland, Denmark, and the Netherlands, and has achieved good response in these markets. Not long ago, the Lantu sedan also made its debut in Europe, winning widespread attention. In addition, the Lantu brand also plans to further expand its European market territory in the future, including entering mainstream automobile markets such as Germany, France, and Italy.

Dongfeng Electric Vehicle: Lantu will be launched in the Spanish and Portuguese markets, followed by the Mengma model

Recently, Lantu Automobile released its sales target for 2024, striving to achieve a new high of annual sales of 100,000 vehicles. In order to achieve this goal, Lantu Automobile has not only made active layout in terms of products and markets, but also made important breakthroughs in technical cooperation. It is understood that Huawei has reached a strategic cooperation with Lantu Automobile. The two parties will jointly conduct innovative explorations on a variety of cooperative models to accelerate the commercialization of intelligent technology in the automotive industry. This strategic cooperation has injected strong impetus into the future development of the Lantu brand. Lantu Automobile will work with Huawei to promote the application of intelligent technology in the automotive field and improve user experience and product competitiveness. This cooperation will not only help Lantu Automobile achieve its sales goals, but will also further promote the intelligentization process of the entire automobile industry. As the world's leading technology company, Huawei will provide advanced technical support to Lantu Automobile and jointly create an intelligent travel ecosystem. This is an important opportunity for both parties. I believe this cooperation will achieve fruitful results and pave the way for future smart travel.

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