Honda released the 'Honda 0' series of electric vehicles at CES 2024, showing the new 'H' logo for the first time

Honda recently released the concept model of the new pure electric vehicle series "Honda 0" at CES 2024. The two models on display are named "SALOON" and "SPACE-HUB" respectively, which heralds Honda's new strategic layout in the field of electric vehicles. This range of models represents Honda’s commitment to outstanding performance and sustainability for the future. These models feature advanced electric technology to provide an excellent driving experience and long range. Honda hopes that by launching these innovative models, it will bring more choices to users and promote the development of the electric vehicle market.

It is understood that these two concept cars are not only Honda’s vision for future travel, but also a comprehensive display of its electric vehicle technology. Among them, "SALOON" has attracted widespread attention. Its unique design concept and positioning break through the classification of traditional models and demonstrate Honda's unique insights into the form of future automobiles. The "SPACE-HUB", with its spacious interior space and unique design concept, demonstrates Honda's new thinking in electric vehicle space utilization and functionality. Together, these two concept cars demonstrate Honda's forward-looking thinking for future mobility and the development of electric vehicles.

In addition to the model display, Honda also announced that it will use a new "H" logo on future pure electric models. This new logo represents Honda’s determination to actively expand the field of mobility and embodies its user-centered design philosophy.

Honda officials stated that the development path of the “Honda 0” series of pure electric vehicles is based on “Thin, Light, and Wise" as the guide, aiming to return to the origin and rethink "what kind of pure electric vehicle needs to be created for this era." To this end, Honda has created 5 core values, including: artistic design that evokes resonance, and intelligent driving that creates safety and security auxiliary systems, the use of IoT and intelligent network connection to create new space value, the joy of controlling people and vehicles together, and outstanding energy consumption economy. The embodiment of these values ​​not only demonstrates Honda’s strength in electric vehicle technology, but also contributes to its market share. An important bargaining chip has been added to the competition in the global electric vehicle market.

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