Audi achieves strong growth in the Chinese market in 2023, with deliveries increasing by 13.5% year-on-year

According to Audi’s recently released sales statistics for 2023, the company’s performance in the Chinese market has been outstanding. Last year, Audi successfully delivered more than 729,000 vehicles in China, a year-on-year growth of 13.5%, exceeding the growth level of the overall luxury car market. This data shows Audi's strong growth momentum in the Chinese market.

In the detailed data, we can see that Audi’s locally produced car deliveries reached 664,607 units, a year-on-year increase of 11.2%. This achievement undoubtedly proves Audi's strong production capabilities in the Chinese market and its brand strength that is deeply loved by consumers. It is particularly worth mentioning that the sales of Audi's two best-selling models, A6L and Q5L, hit new highs last year. Among them, the annual sales volume of A6L reached 142,148 units, while the annual sales volume of Q5L reached 139,400 units. The excellent performance of these two models has played an important role in promoting the growth of Audi's overall sales. This series of data further proves Audi's success in the Chinese market and indicates its bright future development prospects.

It is understood that Audi is also actively deploying in the field of new energy vehicles to promote electrification transformation. According to data, the delivery volume of Audi's pure electric e-tron series models in China will continue to grow in 2023, with the annual delivery volume reaching 31,025 vehicles. Among them, the Audi Q4 e-tron and the Audi Q5 e-tron have become the main driving forces for sales growth. These two models have won recognition from consumers with their excellent performance and innovative technological configurations. Audi has not only performed well in the traditional fuel vehicle market, but has also achieved remarkable results in the field of new energy vehicles. As the electric vehicle market continues to develop, Audi will continue to increase research and development and investment in new energy vehicles to provide consumers with more high-quality electric models.

Audi China President Wen Zeyue said that for future development plans, Audi will continue to strengthen its performance in the Chinese market. It is planned to launch multiple new models between 2024 and 2025 to enrich and enhance the product lineup. In addition, Audi will simultaneously promote the development and launch of a new generation of internal combustion engine models and plug-in hybrid models to meet the needs of different consumers and further consolidate its brand positioning.

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