LeTV Video gives away members during Double 11, all content is “ad-free and costs 0 yuan to watch”

According to news from this site on November 7, LeTV Video announced today that the LeTV Video App will cancel membership fees during Double 11, and all content will cost 0 yuan to watch.

That is, from 0:00 on November 10th to 24:00 on November 20th, LeTV Video App will directly send members, and everyone can receive . All users who receive members can During the above time period, you can watch all content of LeTV videos for 0 yuan and without advertisements.

In addition, LeTV also said that since the beginning of this year, it has been brewing a new platform operation method internally, and is expected to go online in December. LeTV Video will launch a new copyright cooperation model. A new presentation format of "on-demand hall" has been added in the App.

This site attaches the complete announcement content of LeTV Video:

When Double 11 meets "The Legend of Zhen Huan" 12th anniversary, LeTV does not play tricks - LeTV Video Double 11 "0 Yuan Watch" notice Double 11 is coming soon, coinciding with the 12th anniversary of the broadcast of "The Legend of Zhen Huan". LeTV Video will not be careless. They released a message that they are about to launch the Double 11 “0 Yuan Watch” campaign

Dear user friends:

It’s Double 11 again, major e-commerce platforms , major manufacturers' promotional activities are in full swing and emerge in endlessly. All kinds of coupons, discount coupons, and xx coupons are like scattered flowers, dazzling and overwhelming. Platforms and experts are all competing to see who has the "lower price."

Indeed, users all like “low price”, including long video users. LeTV Video encountered the 12th anniversary of Zhen Huan’s broadcast during Double 11 (November 17), so this year we decided to give back users’ understanding and support in the simplest and most direct way - during Double 11, LeTV Video App Cancel the membership fee and all content can be watched for free

That is, from 0:00 on November 10 to 24:00 on November 20, LeTV Video App will be sent directly to members, and everyone can receive it. Member users can watch all content of LeTV videos for 0 yuan during the above time period, free of advertisements.

Specific gift method: According to the time progress of the event, new users or expired members can come to LeTV Video to receive membership benefits for up to 11 days; existing members will receive a value equal to 11 The 60 Le Dou equivalent to daily membership can be spent as money, and can be used to watch new film and television entertainment content on demand after the LeTV Video "On Demand Hall" is launched in December. We hope to use this kind of unconventional gift to provide benefits to every user, enrich the "electronic mustard" of workers, and provide them with some emotional value and companionship value.

This year is not an easy year. All walks of life are experiencing sluggish growth and are even facing survival challenges. The long video industry is facing internal and external troubles. On the one hand, platform costs remain high, including content, technology, operations and other expenses that continue to increase. On the other hand, users continue to flock to short video platforms, leading to serious user losses. In recent years, LeTV Video has not made large-scale copyright investment due to financial problems, resulting in insufficient sources of new films, so much so that it has been ridiculed by many netizens as "living on one "The Legend of Zhen Huan"". It is true that "The Legend of Zhen Huan" is one of LeTV's most important copyrighted contents, but LeTV Video really does not and does not want to rely solely on "The Legend of Zhen Huan"

Change is inevitable. Since the beginning of this year, we have been internally brewing a new platform operation method, which is expected to be launched in December. LeTV Video will launch a new copyright cooperation model and add an "on-demand hall" presentation form within the app. We will work with various film producers and copyright holders to bring users rich and diverse film and television entertainment content worth watching, and there will also be a second wave of greater benefits for everyone. Long-form video users generally want to watch dramas for free. LeTV Video will try its best to meet everyone's needs and regularly launches "Watching for 0 Yuan" activities.

Attached is the "electronic menu" of LeTV Video. No matter what you want to eat, you can find it here. No matter which good drama you want to watch, you can choose it freely here. wish you a happy life!

The "0 Yuan Watch" activity will be launched in the latest version of LeTV Video. Please update or download version 10.6.9 in time.

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