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Naked-eye 3D, digital ignition, AR animation... follow director Teng Junjie to explore the 'smart style' of sports culture

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2023-10-20 20:37:011217browse

Naked-eye 3D, digital ignition, AR animation... follow director Teng Junjie to explore the smart style of sports culture

The various "black technologies" that emerged at the Beijing Winter Olympics are amazing; the smart Universiade empowered by technology has received rave reviews; the "two-way rush" of sports and technology at the Hangzhou Asian Games has brought a new world to the world A wonderful feast. On the afternoon of October 19, the Xuhui theme exhibition series of lectures on the origin and inheritance of modern Shanghai sports, "The Origin of Sports and the Fusion of Shanghai Schools", was held again at the Xujiahui Sports Academy. How can a sports culture lecture show wisdom? Teng Junjie, vice chairman of the Shanghai Federation of Literary and Art Circles, chairman of the Shanghai Television Artists Association and a national first-level director, gave the answer in the lecture on the theme of "Smart Innovation Empowering Sports Culture".

Naked-eye 3D, digital ignition, AR animation... follow director Teng Junjie to explore the smart style of sports culture

Sports career "inserts" the wings of wisdom

At the just-concluded Hangzhou Asian Games, the innovations in modern technology applications such as naked-eye 3D, digital ignition, and AR animation in the opening ceremony of "Chaoqi Asia" showed its charm, and cutting-edge technologies such as the Internet of Things, big data, 5G, and artificial intelligence were highlighted. It is also widely used inside and outside the stadium. Sports technology shines on the world stage, and sports culture is also passed down with the help of smart innovation.

"Sports culture strengthens the body and mind, but it also often requires innovative consciousness to empower it." In the lecture, Teng Junjie started with several "firsts" in Shanghai sports and told his "sports love" based on his own experience. . The opening ceremony of the 48th World Table Tennis Championships in 2005, for which he served as the general director, was held for the first time in the Oriental Pearl Square under the 11 balls with the same score as table tennis; the opening ceremony of the 14th World Swimming Championships in 2011 , the famous singer Liao Changyong sang passionately in an innovative way that combines sports and art; at the Lawrence World Sports Awards Ceremony in May 2015, he used innovative forms to show Chinese culture to the world; at the 2019 World Motocross Championship In the preparations, he proposed to use high-quality events to show the vitality of the city of Shanghai to the public. "The effectiveness brought by creativity directly stimulates your feelings. It is a yearning for a better sports, and it will also become a gain of cultural overlay." Teng Junjie proposed that Shanghai sports people can "open up their imaginations" and continue to innovate in the future. Expand ideas, give full play to the empowering role of sports, make sports close to the people, convenient and beneficial to the people, and help Shanghai build a world-famous sports city.

Naked-eye 3D, digital ignition, AR animation... follow director Teng Junjie to explore the smart style of sports culture

Teng Junjie, the speaker of this lecture, has directed more than 100 live large-scale theatrical evenings at home and abroad and dozens of TV programs and special programs, including the opening/closing ceremony and celebration party of the 2010 Shanghai World Expo in China, and the 2005 Shanghai World Table Tennis Championships. He has participated in the opening and closing ceremonies of the competition, the opening ceremony of the 2011 Shanghai World Travel Championships, etc. He has also written and published literary monographs such as "Flying Over the Sea" and "Long Steps in the Clouds". In recent years, Teng Junjie has devoted himself to film directing and has won important domestic and foreign film awards eighteen times. In addition, he also serves as a director of Shanghai University, a researcher at the Television Research Center of Peking University, a visiting professor at many institutions of higher learning, and a distinguished expert at the China Film Museum.

Sports culture "injects" wisdom energy

Sports and technology, smart innovation and sports culture have always been complementary and mutually reinforcing. Advanced cultural concepts are the source of ideas for scientific and technological innovation, and scientific and technological innovation is a powerful lever to promote the transformation of cultural production methods.

Naked-eye 3D, digital ignition, AR animation... follow director Teng Junjie to explore the smart style of sports culture

The Xuhui theme exhibition on the origin and inheritance of modern sports in Shanghai, which is open to the public on the third floor of Xujiahui Academy, introduces the origin and inheritance of modern sports in Shanghai through four units, 68 sets of 95 exhibits, and more than 200 pictures. The spread, inheritance and development in the Xuhui area demonstrate the orderly and continuous inheritance of sports culture rooted in the fertile soil of China's excellent traditional culture. The collections on display bear witness to the leap of Shanghai sports and Chinese sports, which are also inseparable from the strong support of sports wisdom.

In order to allow more viewers to experience the century-old development of modern Chinese sports in Shanghai and the vigorous vitality of Shanghai-style sports culture in Xuhui, this theme exhibition will be extended to mid-November. Citizens and friends are welcome to visit the exhibition. In the future, the Xuhui themed exhibition series of lectures on the "Origin and Inheritance of Shanghai Styles" Xuhui Theme Exhibition on the Origin and Inheritance of Modern Sports in Shanghai will also launch a cultural salon exchange to tell the stories of sports culture in the hearts of more people and demonstrate Shanghai's pursuit and pursuit of building a world-famous sports city. charm.

Editor: Wu Shu

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