Technology peripheralsIt IndustryXiaomi Auto Accelerates Development Plan: Coupe and SUV 'Double Advancement'
According to news on October 16, Xiaomi Motors recently announced a major development plan aimed at promoting its automobile manufacturing business. According to people close to Xiaomi, Xiaomi plans to adopt a "dual-line advancement" strategy to accelerate the production of coupes and SUV models. The plan involves building its own factories and partnering with other automakers.
It is understood that Xiaomi Motors has built the first phase of its factory in Yizhuang, Beijing, with a production capacity of 150,000 vehicles per year. Not only that, the company also plans to launch a new coupe model in the next few years. However, in order to launch SUV models more quickly, Xiaomi Motors will cooperate with other car manufacturers to OEM SUVs.
In this context, Xiaomi Motors has begun to contact some potential partners. At the end of August this year, Xiaomi Motors contacted Jianghuai Automobile to discuss matters related to OEM new energy vehicles, but ultimately failed to reach an agreement. Starting from October this year, Xiaomi Motors has conducted cooperation negotiations with BAIC Blue Valley and Brilliance Automobile. Among them, the cooperation with BAIC Blue Valley is more in-depth. The two parties intend to further deepen cooperation, but the specific form of cooperation has not yet been determined.
According to the editor’s understanding, Xiaomi Motors’ goal is to sell 100,000 cars in the next few years. Therefore, cooperating with other manufacturers to OEM SUV models is seen as the best solution to quickly increase volume and save money. Xiaomi Motors is paying close attention to market feedback to determine whether it should produce its own SUV models. No matter what method it takes, Xiaomi Motors is actively promoting the development of its automotive business.
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