It is predicted that 2025 will usher in the iPhone moment of AR, Thunderbird X2 AR glasses were released by CEO Li Hongwei

Thunderbird Innovation held a new product launch conference on October 15, launching consumer-grade AR glasses Thunderbird X2, new XR glasses Thunderbird Air 2, and Switch gaming accessory JoyDock. Li Hongwei, CEO of Thunderbird Innovation, mentioned at the event that the company recently received tens of millions of Series A financing and will launch Future Genie AR glasses, a customized product in cooperation with Alibaba's artificial intelligence business company Future Genie XGENIE

The introduction of the AR concept in the past two years has made more users interested in such devices. In the first half of the year, the number of new products in various price ranges on the market has also continued to increase. In the first half of 2023, Thunderbird Innovation reached 32.9% of the AR equipment market sales share. Since Q4 of 2022, Thunderbird has occupied the first place in the domestic AR online market for three consecutive quarters.

During the event, Li Hongwei summarized the evaluation criteria for consumer-grade "real AR glasses" into "3 1" elements, including the shape of the glasses, spatial display, spatial perception interaction and scene ecology

According to him, currently, some AR glasses products on the market have better display effects, but are not wirelessly integrated; or have spatial perception interaction, but the overall volume is relatively large and cannot be in the form of glasses. In addition, there are some The product can only be used as a teleprompter or music player, and cannot provide a virtual-real integration experience.

In terms of display, Thunderbird X2 is equipped with a MicroLED optical waveguide solution and a self-developed small full-color light engine, which can meet the needs of mass production while ensuring the display effect. “Thunderbird’s new product adopts a self-developed light engine solution, and the current production yield rate has reached 92%. Maybe there will be other changes in the AR display solution in the future. At least from the current stage, MicroLED optical waveguide is the optimal solution. "Li Hongwei said.

In terms of specific parameters, the display light transmittance of Thunderbird X2 reaches 85%, the peak brightness exceeds 1500nits, and it also supports binocular full-color display function. The performance hardware uses Qualcomm Snapdragon XR2 chip, 6GB memory and 128GB storage. Specifications. In terms of spatial interaction, Thunderbird X2 uses a self-developed SLAM algorithm. Compared with existing monocular SLAM algorithms in the industry, the calculation amount can be reduced by half while maintaining the same level of accuracy.

Li Hongwei believes that Thunderbird X2 can be regarded as the beginning of AR Ecology 2.0. Products in the AR Ecology 1.0 stage mainly focus on scenes such as large-screen viewing and large-screen games. In the AR Ecology 2.0 stage, AR glasses will be used in Functional scenarios such as AR games, social networking, and large model empowerment have developed more potential.

In terms of content, Thunderbird Innovation has further enriched the content ecology of Thunderbird X2 by cooperating with WebXR, Android native applications, and Unity. able.

The scenarios where AR products can be implemented are also becoming diversified. “I think that in many scenarios, AR products have the unique advantage of combining reality and reality, such as educational scenarios, the teaching of technology and the practice of various assembly movements. With the help of AR The device can not only see entities but also additionally display information, which will be more efficient and more real than traditional pure virtual scenes. In addition, social networking, translation, avatar companionship, etc. are all scenarios where AR can be quickly implemented in the future. ." Li Hongwei said.

In addition, Thunderbird Air 2 was also released at the conference. This product is equipped with Sony's latest generation MicroOLED screen, which can present an equivalent 201-inch screen display at a distance of 6 meters, with a maximum eye brightness of 600nits, and supports 60/ 120Hz two-speed refresh rate. Compared with its predecessor, the overall weight of Thunderbird Air 2 has been reduced by 12.6%. In addition, the JoyDock accessory has also been launched, specially designed for Switch, which can power Switch and support charging and playing at the same time

The price of Thunderbird X2 is 4999 yuan, the price of Thunderbird Air 2 is 2499 yuan, and the price of JoyDock is 599 yuan. The initial price of the set of JoyDock and Thunderbird Air 2 is 2,699 yuan, and will officially go on sale on October 31

At the same time, Li Hongwei also gave his own views on the current development of various virtual reality devices: "VR devices overall started earlier, and the technical solutions and content are relatively more mature. In my opinion, it It has crossed the initial development gap, and XR is crossing the gap and generating real demand. As for consumer-grade AR glasses, it has not crossed the initial gap so far, but its crossing speed will be very fast. In 2025, the AR industry There will definitely be an iPhone moment.” (This article was first published on Titanium Media App)

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