Qualcomm and Manchester United sign a 60 million pound sponsorship agreement, and the logo on the chest of the jersey will be changed to Snapdragon-It Industry-php.cn

Qualcomm and Manchester United sign a 60 million pound sponsorship agreement, and the logo on the chest of the jersey will be changed to Snapdragon

王林

Sep 16, 2023 am 08:33 AM

Qualcomm SnapdragonManchester United

According to news from this website on September 13, the Premier League Manchester United announced today that the club has reached an agreement with Qualcomm Technology Company of the United States, and its brand Snapdragon will become Manchester United’s new chest jersey sponsor.

▲ Picture source official website, the same below

Under the new cooperation agreement, starting from the 2024-2025 season, The chest logos of the home, away and second away jerseys of Manchester United's men's and women's football teams will all be changed to the Snapdragon logo.

Manchester United officially stated that the club and Qualcomm have already formed a global partnership to promote Qualcomm’s brand Snapdragon, which is used in many smartphones, personal computers, virtual reality devices, gaming devices, etc. around the world. Wearable devices, car systems, etc. provide processors.

Manchester United officials have not yet disclosed the amount of the cooperation signed between the two parties, but according to reports from the Daily Telegraph and other media, Qualcomm paid 60 million pounds per year for this (note on this site: currently about 547 million yuan ) sponsorship fee.

This season, Manchester United’s chest shirt sponsor is TeamViewer. The two parties signed a five-year contract in 2021 worth approximately £47.5 million per season (currently approximately RMB 433 million). The German software company announced in August 2022 that it would not renew its contract with Manchester United as it felt its own brand was not receiving a full return on investment from the partnership.

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