New trends revealed: Apple plans to build a low-priced MacBook, or may re-launch a 12-inch model

News on September 5. Recently, news has spread that Apple is planning to launch a lower-priced MacBook series product, aiming to enter the education market and compete with Chromebooks. According to supply chain sources, Apple is actively developing this series of products, but based on the current progress, more information will not be released until the second half of 2024 at the earliest.

It is understood that Apple’s planned low-price MacBook may become an entirely new product line, joining the existing MacBook Air and MacBook Pro is different. Although the appearance will still be made of metal, the cost of components will be reduced to achieve a more affordable price. There are rumors that Apple may relaunch the previously eliminated 12-inch MacBook. However, unlike the version launched in 2015, the product positioning this time may be closer to the "novice" model that was popular from 2006 to 2010. Instead of emphasizing the extreme thinness and thinness.

Industry insiders said that this move is expected to help Apple launch a more powerful competition with competitors in the education market, especially Chromebooks. compete. Apple's move is intended to attract more educational institutions and student users to choose its products by providing more affordable price points.

However, it is worth noting that the above news has not yet been officially confirmed, and specific plans and details may change. Apple has been committed to launching innovative products in the past to meet the needs of different user groups, so more information about the low-priced MacBook still needs to wait for the official release.

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