In addition to MR, maybe AI? Apple's biggest launch event in ten years is coming tonight!

Tonight, the highly anticipated Apple WWDC 23 will open at Apple’s Cupertino campus in California. According to well-known Apple whistleblower Mark Gurman, the WWDC conference will last more than 2 hours and is expected to be one of the most content-rich WWDC conferences in history.

This year’s WWDC conference also received extraordinary attention. On the one hand, Apple's latest hardware terminal, the MR headset regarded as the "next iPhone" by the company, will be unveiled; on the other hand, as AI becomes a new keyword in the technology industry, the market expects that Apple may also use the WWDC conference to Demonstrate its AI technology.

WWDC 23 will officially start at 1 am Beijing time, and Apple will broadcast live simultaneously on its official website and other platforms. While you are waiting for the main meal delivered by Apple, you might as well enjoy the news first.

You may see:

• New MR headset and new operating system xrOS
• New MacBook Air with a larger screen
• Mac with M2 Pro and M2 Ultra chipsStudio
• Support third-party app stores for iOS 17
• Better with mobile terminalsmacOS14
• Welcoming the new interactive watchOS 10

Image source: applehub

Head-mounted display is here, the “next iPhone” that can be expected in the future

Wall Street News has introduced information about this MR headset many times before. It is Apple’s first hardware terminal developed entirely under the leadership of Cook. It carries the expectation of becoming the “next iPhone”. The market expects The original headset will cost more than $3,000.

Apple MR rendering

According to reports from multiple media and technology bloggers, Apple MR looks like ski goggles. There is a dial-like button on the upper right that allows users to switch between AR and VR functions. There is a power cord on the temples. Connected to an external battery module, users can put the battery in their pocket or clip it to their clothes. Compared with heavy all-in-one VR headsets such as Quest and Pico, Apple MR is lighter and avoids the problem of heating.

In terms of hardware, Apple MR has two 1.4-inch 4K Micro-OLED displays; it is equipped with two M2 modified chips of the same level as the latest Macbook Pro; the optical solution uses the industry’s most advanced Pancake folding optical path, with a field of view of 120°, far exceeding the 108° of Meta’s flagship product Quest Pro, and equivalent to the human field of view (124°), enabling a stronger immersive experience; at the same time, there are more than a dozen cameras and sensors on the body to achieve eye-level viewing. It has motion tracking and gaze rendering functions, and may also be equipped with a smart ring to achieve gesture control.

In terms of software, Apple MR may be equipped with a new operating system xrOS, which will be deeply integrated with the existing Apple ecosystem, compatible with iPad applications, and support a series of functions from games to fitness to video chat, and some Apple native apps will Provide xr optimized version.

15-inch MacBkoo Air, and the most powerful M2 Ultra chip in history

In Apple’s notebook production line, only the Pro series has historically had larger screens. But at this WWDC conference, Apple may release a new MacBook Air with a 15-inch large screen.

According to the news, the appearance and configuration of the new model are similar to the current MBA, except that it is larger in size.

In addition, Apple may also update the Mac Studio product line, which is Apple’s top product line focusing on ultimate performance. The new Mac Studio may be equipped with new M2 Max and M2 Ultra chips.

The M2 Max chip is the same one found in the latest 14-inch and 16-inch MacBook Pros. The M2 Ultra is a new powerful chip that is expected to include 24 CPUs, 76 GPUs, and may provide three memory options of 64GB, 128GB, and 192GB.

iOS/iPad OS major upgrade, or support bypassing the Apple Store to download apps

According to the EU's latest "Digital Market Act", Apple may be forced to open restrictions on third-party stores, allowing users to bypass the App Store and download applications directly from third-party app stores or browsers.

In addition to allowing users to bypass the App Store, there is also speculation that Apple may relax restrictions on third-party browsers and not force them to use Apple's WebKit engine, which means that the complete Chorme may be launched on iOS.

In addition, Apple may also open up the use of its NFC chip. Currently, only Apple’s own services such as Wallet and Apple Pay can use NFC chips.

There may also be some new applications on iPhone and iPad.

The Wall Street Journal previously reported that Apple will build a diary application into the new iOS system that will allow users to record emotions, thoughts and experiences throughout the day.

iPadOS will usher in the same lock screen interface as iOS15, as well as the same “Health” App.

In addition, in iOS17, the iPhone can be transformed into a smart display in landscape mode, which can display calendar events, message notifications and other content.

watchOS will usher in a new design

watchOS may usher in a “major update” this year. The new system is expected to have the same widgets as the iPhone, allowing users to browse weather, stocks, calendar events and other information.

In addition, the interactive system of watchOS will also be significantly changed, and Apple may add new operating logic to the digital crown. All core applications on Apple Watch will also receive new designs to take advantage of the large displays on top-end watches such as Apple Watch Ultra.

Apple’s new AI progress

In addition to these, Apple may also show its progress in AI at the WWDC conference.

Previously, technology blogger fin tweeted that Apple’s new recruitment announcement shows that it is recruiting engineers in the field of generative AI, indicating that Apple may plan to combine large language models with MR devices.

Well-known Apple whistleblower Ming-Chi Kuo also tweeted that at this year’s WWDC conference, many investors were paying attention to Apple’s layout in AI.

In the earnings call early last month, Apple CEO Cook said that there is no doubt about the potential of AI technology, but the application of AI "requires careful consideration."

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