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Drones ride on JD.com's 618 Dongfeng to welcome new growth, with a good start and a 150% year-on-year increase in transaction volume in 10 minutes

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2023-06-03 19:53:511139browse

With the gradual upgrade of consumers' shopping needs, everyone's demand for digital products has long gone beyond the most basic usage attributes of the product itself. The experience and emotional value behind it are the core driving force for one's decision to purchase. The new generation of consumers, especially "Generation Z", regards digital fashion products as an important factor in attracting them to buy. As can be seen from the 10-minute battle report of JD.com’s 618 opening ceremony, micro-cameras and drones, as the current favorites of “new and new humans”, have achieved gratifying results.

Drones ride on JD.coms 618 Dongfeng to welcome new growth, with a good start and a 150% year-on-year increase in transaction volume in 10 minutes

For those who like photography, choosing a camera must not only have high image quality, but also have good video performance and good control experience, and it must also be lightweight so that it can be used and carried by everyone. In this way, micro-singles stand out among young people. Data battle reports show that within the first 10 minutes of JD.com’s 618 event, the transaction volume of mirrorless cameras increased by more than 100% year-on-year, making them highly sought after by digital enthusiasts.

At the same time, as the "third eye" of mankind, drones have also achieved outstanding results. The turnover in the first 10 minutes of the good start increased by 150% year-on-year, giving the audience a unique experience with a more direct and novel visual impact. See the world perspective and a new visual experience.

In this year’s JD.com 618, on the basis of the direct price reduction across the entire site, each user can receive up to three “20 off when spending over 200” subsidy coupons per day, and this is applicable to all products except special products. use. Starting from 8 pm on May 31st, search for "Main Venue" on the JD.com APP homepage, and you can collect it at the venue. JD.com’s digital category will also continue to provide consumers with high-quality, high-looking and trendy digital goods. If you are still hesitating, take advantage of the good start and hurry up to buy them.

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