Get ahead of your competitor Apple! Meta releases latest VR headset

On Thursday, June 1, Meta CEO Mark Zuckerberg launched the company’s latest generation virtual reality (VR) headset, Quest 3, ahead of Apple’s WWDC conference, priced at $499.

Quest 2 will be available in fall 2020 for $299. Quest 3, the next generation of VR headset following Quest 2, is set to launch this fall.. At least three cameras are featured on the front of Quest 3, which is expected to enhance users' visual experience.

According to Meta’s official website, the display part of Quest 3 is 40% thinner and lighter than Quest 2.

Moreover, Quest 3 is more comfortable to wear.

Quest 3 uses a GPU chip, and its processor power is doubled compared to Quest 2.

Quest 3 will provide users with a faster and smoother user experience.

Quest 3’s display and visual effects will also be better and more realistic.

Overall, Meta said that the VR effect of Quest 3 will be closer to the real scene.

In addition, Quest 3 will provide a more realistic depth of field, making users feel more immersive.

Quest 3 supports more than 500 game types.

On Thursday, Meta's stock price rose intraday, with a current increase of 2.66%, reported at $271.76.

The release of Quest 3 comes as Apple is expected to unveil its highly anticipated VR headset at next week’s WWDC developer conference. The market expects that Apple's headset will be a "mixed reality" (MR) device. In addition to supporting VR, it will also integrate augmented reality (AR) technology and can be used with hundreds of thousands of iPad applications. The price will be at least for $3,000.

During the third quarter 2022 earnings call, Meta first announced that Quest 3 would be released in 2023. Meta said at the time that the company's cost of revenue would increase, in part due to the launch of the next-generation Quest headset in 2023, which would lead to increased hardware costs for its Reality Labs unit. The Reality Labs division is responsible for developing VR and AR technologies, also known as the "metaverse" department.. The unit's first-quarter sales were $339 million, while operating losses were $3.99 billion. Despite this, Meta continues to invest heavily in the Metaverse.

Meta adjusted the price of the entry-level Quest 2 from $299 to $399 last July due to rising manufacturing and shipping costs. Quest 2 is mainly for individual consumers. In October last year, Meta launched the Quest Pro VR headset for enterprise users.

The Quest Pro originally sold for $1,499.99, but Meta slashed the price of the device to $999.99 in March of this year, while also lowering the price of the high-end Quest 2 from $499.99 to $429.99.

Data from research company NPD Group show that sales of VR headsets in the United States last year were US$1.1 billion, a year-on-year decrease of 2%. This shows that this technology is still far from becoming a mainstream consumer electronics product.

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