How to perform seo optimization

seo optimization methods: 1. Website optimization; 2. Website infrastructure optimization; 3. Website content optimization; 4. Construction of internal links; 5. Distribution of external links; 6. Exchange of friendly links. ; 7. Understand the algorithms of major search engines.

#The operating environment of this article: Windows 7 system, Dell G3 computer.

seo optimization method:

1. Website optimization:

Includes the title, description and key words of the website homepage The titles of keywords, column pages and internal pages must comply with SEO optimization principles and cannot be stacked or repeated. In addition, the keyword selection is generally 2-3 and then added with brand words. In addition, column pages and internal page titles should highlight H1, H2, and H3 tags, so as to facilitate website ranking and optimization;

2. Optimization of website infrastructure:

Including 301 redirection, 404 page, website map and image alt attributes, these are what we need to do, as well as some optimization techniques;

3. Website content optimization:

Regularly update timely articles and news, which must be original, and expand some long-tail keywords, with a reasonable layout, which can increase website inclusion. It is best to update 1-2 technical articles every day;

#4. Construction of internal links:

Seo optimization internal design Internal links are a very important part of the website. We include the interconnections between each detail page, homepage, and column pages, make some relevant recommendations, and increase the user stickiness of the website;

5. Distribution of external links:

This is also part of SEO optimization. Although the impact on external links is very serious now, external links may still be helpful to optimization and ranking. . We need to go to some high-traffic platforms to publish some product or article information, and link to internal pages, column pages or even homepages. The link method can be anchor text, plain text or image link;

6. Exchange friendly links:

Friendly links are now very important for website optimization and are also an important part of SEO optimization. When changing friendly links, you must first close the industry, and then the inclusion and weight are high. It is best to find a website with a higher weight than your own to change, which can play a good role in keyword ranking;

7. Understand the algorithms of major search engines:

The algorithms of each search engine are different, and they are constantly changing. We need to be familiar with it so that we can optimize and modify the website according to the rules of the search engine;

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