Notes on website revision: 1. Research keywords, words with relatively high search volume, how to match the website level; 2. Recommend related content, what users who browse this page have also browsed; 3. Avoid using "See more" and "Click here" types of anchor text; 4. Use breadcrumb navigation; 5. Reduce link depth, that is, the deepest page requires several clicks on the homepage to reach.
Structural planning is the internal link and navigation structure, where the homepage links to, and what content is used as the top category. The link structure allows spiders to know which pages on the website are important and the relevance of certain pages and topics.
What are the main factors to consider before website development and revision?
Notes on website revision:
1. Research keywords
Words with relatively high search volume, How do these words match the level of your website?
2. Recommended related content
More related pages, what have users who browsed this page also browsed
3. Use anchor text
At the beginning of the website, plan what keywords to use as anchor text for internal links, and avoid using View More and Click Here For such anchor text, it is best to create a set of anchor text strategies.
4. Use breadcrumb navigation
Breadcrumb navigation tells the viewer where he or she is. In addition, breadcrumb navigation also contains keywords, which is useful for users and searches. The engines are all helpful.
5. Reduce link depth
That is, your deepest page can be reached by several clicks on the homepage, and the page that can be reached by only one click from the homepage must be important.
If it is more than five times, it will not be so important, and the same is true for search engines, and search engines may not be able to crawl that deep.
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