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HTML is a web page description language. It is a text-based encoding standard, and a web page can be an HTML file. A website can be composed of a set of related HTMl files and other files.
#The site refers to the IP address, that is, the URL, which is the address of a standard resource on the Internet. It is unique, just like the path and file name of the file. There cannot be two files of the same type and the same file name in the same folder.
URL can be displayed in the search results of search engines. It is best to plan the directory and file naming in advance before making the website structure. When doing SEO, you should also pay attention to user experience. It is best to make the URL clear and easy to remember, and then consider the impact of the URL on rankings.
The following points need to be noted during the site naming process:
1. The shorter the URL, the better
In principle, the URL should not exceed Even 1,000 letters can be included. However, if the address is really hundreds of letters, it will be very difficult for users to use it. Therefore, it is generally recommended that the shorter the URL, the better. It is best to make it easier for users to remember the URL.
2. Avoid too many parameters
If there are many forums or search programs, there will be many kinds of parameters. The more parameters there are, the more difficult it will be for search engine spiders to identify, and it will be easy to fall into spider traps. . In this case, it is recommended to use static URLs or make pseudo-static URLs as much as possible.
3. Fewer directory levels
Try to use fewer directory levels. If it is a portal level or a large website, if the directory is too deep, it is better to use a second-level domain name instead of a very deep one. Directory.
4. Be descriptive
File and directory names must be descriptive.
5. Contain keywords
Containing keywords (keyword selection steps) in the URL can improve the relevance of the page. For example, the directory can be named in Pinyin or English, and the search engine will recognize the directory. The English meaning of.
6. All letters are lowercase.
A difference of one character may cause the entire directory not to be included, so it is recommended to use lowercase letters uniformly.
7. Use hyphens
The connections between words generally use hyphens and dashes.
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