Xiaomi congratulates the national table tennis team for winning the gold medal! Netizen: Sign Chen Meng as a spokesperson quickly?

【ITBEAR】According to news on August 11, in the fierce competition in the women's table tennis team finals of the Paris Olympic Games, the Chinese team composed of three strong players, Chen Meng, Sun Yingsha, and Wang Manyu, defeated the Japanese team with outstanding performance and successfully won the gold medal. , achieving the brilliant achievement of five consecutive Olympic titles. What is even more exciting is that the Chinese team also historically won all five gold medals in the Olympic table tennis events, demonstrating unparalleled dominance. After the game, Xiaomi Group President Lu Weibing quickly expressed his warm congratulations to the Chinese women's table tennis team on Weibo, demonstrating his concern and support for China's sports industry. This move also triggered heated discussions among netizens. Some people left messages suggesting that Mr. Lu consider signing Chen Meng as a spokesperson. Some netizens speculated whether Xiaomi would further cooperate with table tennis players for promotion or endorsement activities.

According to ITBEAR, Xiaomi has already cooperated with sports stars before.

After the 2021 Tokyo Olympics, Xiaomi announced that "Asian Flying Man" Su Bingtian will become its brand spokesperson and has attended events with Lei Jun many times.
In September of the same year, Yang Qian, a shooter who won the first gold medal in the Tokyo Olympics for the Chinese team, was also selected as the spokesperson of Xiaomi Civi and endorsed Xiaomi Civi 1S in 2022, showing Xiaomi's recognition of the market value of Olympic champions.

In this context, whether Xiaomi will continue this strategy and continue to invite Olympic champions to join its endorsement lineup has undoubtedly become the focus of attention from the outside world. This move is not only expected to further enhance Xiaomi's brand image, but may also provide a new stage for Olympic champions to jointly write a new chapter of cross-border cooperation.

Previously, Yang Qian attended the Xiaomi Civi launch conference, showing a good example of cooperation between sports stars and technology brands. In the future, it is worth looking forward to whether Xiaomi and Olympic champions will open a new chapter of cooperation together.

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