It is reported that Hema has been profitable for 4 consecutive months: giving up copying Sam, the new CEO has repeatedly mentioned internally that "Hema will not be sold"

1. According to the news of this website on August 7, according to LatePost report, Hema, which has changed its leadership for four months, is rebuilding its morale. In June, Hema will hold a full-staff meeting to announce the new CEO Yan Xiaole She made it clear: "Hema will not be sold." She said similar words at new employee training sessions and "3-year-old" and "5-year-old" activities for old employees.

2. reported that Yan Xiao磊 also set a goal for Hema of GMV of 100 billion yuan in three years, an increase of 69% compared to 2023. She said, "At that time Hema It has become one of the top retailers in China, and it will be natural to go public. "
3. The report mentioned that from March to June this year, Hema achieved off-season profits for the first time. Last time, Hema continued to do so. The overall profit will still be in the fourth quarter of 2022 and the first quarter of 2023. In the second half of 2023, Hema is preparing to go public and carry out "discount reform", but falls into losses again. Profitable in the off-season for 4 consecutive months means that Hema is hopeful of achieving long-term and stable profitability.
4. This is the result of Hema shrinking its scale and cutting costs in the past two years - the number of Hema stores in 2023 has decreased by 30% compared to 2021; in March this year, some Hema store employees The company shifted to outsourcing and meal subsidies were cancelled. Starting in April this year, after the membership store business stopped expanding, about 10% of the staff was laid off.
5. In addition, Hema has closed two membership stores at the beginning of this year (pay to become a member to shop, similar to Sam's). It will not open new stores for the time being, but will focus its resources on fresh food stores and NB Store:
6. This site noticed that in November last year, Alibaba Group announced that the listing of Hema was suspended, and Alibaba’s offline retail businesses including Hema, Sun Art Retail, and Intime have been rumored many times. Regarding the news that it will be sold, Hema officially stated that the rumors were untrue.

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