


Google sending manual actions for site reputation abuse in Europe?
Google appears to be rolling out manual actions against sites for reputation abuse in Europe. Coupon sites in Italy, Spain, and France are reportedly affected. Observed Impacts: SEO professionals are reporting significant drops in rankings and dein
May 08, 2025 am 11:34 AM
Google no longer shows breadcrumbs in mobile search results snippets
Google has streamlined the appearance of mobile search results by removing breadcrumbs. The company states this change offers a "cleaner, more streamlined look for URLs." Desktop search results remain unchanged. This update is global, aff
May 08, 2025 am 11:22 AM
Google updates search quality raters guidelines with a focus on spam
Google quietly updated its search quality rater guidelines, focusing primarily on spam detection improvements. The changes, detailed in the updated PDF, include: Enhanced clarity in the "Page Quality Lowest and Low" sections, better align
May 08, 2025 am 10:31 AM
Brave Search Rerank lets you boost or remove sites from search results
Brave Search introduces Rerank feature to let you customize search results! All users can now use the Rerank feature to "promote" (promote ranking) or "remove" (remove) the websites in the search results (remove) or "remove" (remove from the results). How it works: When Brave searches, a Rerank panel is displayed. Users can like or click on any website in the search results. Likes will improve the website ranking, and clicking will prevent the website from displaying. You can undo the like or click action at any time. It will not affect the algorithm ranking: Brave official said: “Using Rerank does not change the domain name of other users or the entire Brave Search
May 08, 2025 am 09:41 AM
How would a Google breakup impact SEO?
Google's Monopoly Status and the Implications for SEO Google's dominance in web search, mobile, and online tools has led to antitrust concerns and investigations in both the US and UK. The Department of Justice (DOJ) has even proposed breaking up Go
May 08, 2025 am 09:30 AM
SEO today and beyond: 8 ways to balance what works now with what's to come
SEO is at a crossroads. As AI reshapes the digital landscape and Google continues to drive less traffic to brands, marketers face a critical challenge: how to balance strategies that deliver results today with innovations that prepare for tomorrow
May 07, 2025 am 11:27 AM
The top 5 strategic SEO mistakes enterprises make (and how to avoid them)
Enterprise SEO comes with unique challenges: massive websites, coordination across departments, and the need for a strategic vision. Without careful planning, common SEO mistakes can lead to wasted resources and underperformance in the search resu
May 07, 2025 am 10:54 AM
Why branding matters for in-house SEO teams
In marketing – whether digital or not – we all understand the power of a strong brand. A recognizable brand is vital for earning and keeping attention, driving trust, and building loyalty. On the agency side, this connection is clear: b
May 07, 2025 am 10:38 AM
Yahoo testing new AI Search features
Yahoo appears to be testing some new AI related features within Yahoo Search. In fact, some are seeing Yahoo show a banner at the top of Yahoo’s home page that says, “We’re building a new yahoo.com to show more of what’s interest
May 07, 2025 am 10:36 AM
Ex-Hubspotters reveal 5 SEO insights about HubSpot's traffic woes
HubSpot’s SEO collapse has been the talk of the SEO world for the last several days. As a reminder, here’s a screenshot of HubSpot’s organic traffic drop, based on Semrush data: Among the endless reactions and perspectives, t
May 07, 2025 am 09:55 AM
Google sending manual actions for site reputation abuse in Germany
Google appears to be rolling out manual actions, search penalties, across German-based sites over the site reputation abuse policy. This comes a week or so after Google expanded the penalties across Europe, for sites in Italy, Spain, and France. W
May 07, 2025 am 09:43 AM
Tools and tips for making internal training videos
As a search marketer, you’re already skilled at creating content that captivates audiences and drives results. But when the audience is your own team and the goal is internal training, the task might feel a bit out of your comfort zone. Creat
May 07, 2025 am 09:35 AM
How marketing leaders are adjusting Google, AI search strategies
A recent Botify survey reveals that the majority of marketing leaders are adapting their strategies in response to the evolving search landscape. The rise of AI search, search fragmentation, and potential Google antitrust actions are driving this sh
Apr 30, 2025 am 09:52 AM
Title tags and SEO: Everything you need to know in 2025
Crafting Compelling Title Tags for 2025: Stand Out from the Crowd In 2025, effective SEO requires more than just keywords. To boost click-through rates and maintain search rankings, your title tags need to be concise, captivating, and precisely refl
Apr 30, 2025 am 09:14 AM
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