Home >Software Tutorial >Mobile Application >Which one makes more money, Douyin Live or Kuaishou Live? Can a mobile phone enable unmanned live streaming?
Choosing the more profitable platform between Douyin and Kuaishou Live Broadcast is a thought-provoking question. Live broadcast revenue is affected by many factors, including personal brand, content quality and fan interaction. To help you make a wise choice, php editor Apple carefully compared the live broadcast revenue models of these two platforms. Read on to learn more about how to successfully live stream and increase your revenue with both platforms.
1. Which one makes money, Douyin Live or Kuaishou Live?
On both platforms, viewers can support their favorite anchors by giving rewards or sending gifts, which is an important factor in the revenue of live broadcasts. component.
Advertising and brand cooperation: Anchors with a certain fan base can cooperate with brands to promote products through live broadcasts and obtain advertising fees or sales commissions.
E-commerce live broadcast: Anchors can sell goods during the live broadcast and earn income through e-commerce live broadcast.
Paid content: Some anchors provide paid content or membership services, and fans need to pay a certain fee to watch or enjoy specific services.
Platform incentives: Douyin and Kuaishou will provide various incentives based on the performance of the anchors, such as traffic support, bonuses, etc.
2. Can a mobile phone be used for unmanned live broadcast?
Unmanned live broadcast is a live broadcast without the host’s real-time participation. This method is technically feasible, but it is usually not recommended for the following reasons:
Poor interactivity: Unmanned live broadcast lacks real-time interaction, and the audience’s viewing experience is poor.
Content quality is difficult to guarantee: Without the guidance and interaction of anchors, the quality of live content may be difficult to guarantee.
Violation of platform rules: Live broadcasting without anyone for a long time may be considered a violation, resulting in the account being punished.
Limited income: Audience participation and willingness to reward unmanned live broadcasts are usually low, which affects income.
Technical requirements: Implementing unmanned live broadcast requires certain technical support, such as automatically playing pre-recorded videos, etc.
TikTok Live and Kuaishou Live Broadcast each have their own characteristics and advantages. Anchors should choose the platform that best suits them based on their own circumstances. No matter which platform you are on, improving content quality, strengthening fan interaction, and rationally planning live content are the keys to increasing revenue.
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