Video of Ledo Motors at NIO's third-generation battery swap station was exposed, with unique headlight design that separates the upper and lower parts

News on April 23: Recently, a video of Ledo Motors at NIO’s third-generation battery swapping station was exposed on the Internet, attracting widespread attention from technology enthusiasts and the automotive industry. In the video, although there are camouflage stickers on the body of the Ledo car, its detailed appearance design is still unknown, but some novel design elements can be glimpsed.

The photos that have been exposed show that Ledo Auto shows a streamlined posture of driving an SUV, giving people a dynamic visual impression. The car's headlights adopt a new design. The left and right headlights are separated and the headlights are divided into upper and lower parts, which makes it unique. At the same time, there is no obvious handle protrusion on the door part. Combined with previous reports, it can be confirmed that Ledo Automobile adopts a hidden door handle design, which undoubtedly increases its overall beauty and technological sense.

According to the editor’s understanding, NIO President Qin Lihong revealed in a previous interview that NIO’s upcoming second brand “Ledao” is not positioned as a mid- to low-end product. brand, but to benchmark against Tesla and target a wider mainstream market. This strategy is obviously intended to expand NIO’s market share and further enhance its competitiveness in the electric vehicle industry. In recent years, the electric vehicle market has become highly competitive, with Tesla as the leader. As a local electric vehicle brand in China, NIO hopes to take a further step in the competition in the electric vehicle industry by launching its second brand "Ledao". Compared with Tesla, Weilai has rich technology

Weilai CEO Li Bin has high hopes for the brand. He said that "Ledao" has the ability to provide a more affordable price than Tesla Model Y. On the one hand, this advantage is based on Weilai’s overall strength, including its strong R&D capabilities and brand influence; on the other hand, it also benefits from the complete domestic supply chain and manufacturing capabilities, allowing “Ledao” to ensure quality. At the same time, costs are reduced to provide consumers with better prices. In addition, NIO is also actively improving its supply chain and manufacturing capabilities, so that "Ledao" can reduce costs while ensuring quality, thereby providing consumers with better prices. This move will not only help improve NIO’s competitiveness, but also provide consumers with better prices. In summary, NIO CEO Li Bin has high hopes for the "Ledao" product and believes that it has the ability to provide a more affordable price than Tesla Model Y. On the one hand, this advantage is based on Weilai's comprehensive

In addition, Ledo Automobile has registered an official Weibo account and completed the corporate blue V certification. Although the account has not published an avatar and published any blog posts, this move undoubtedly indicates that the official release and marketing promotion work of Ledo Automobile is in full swing, which is worthy of the expectations of the market and consumers.

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