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April 22 is Earth Day. Apple CEO Cook issued a statement saying that at Apple, we are working hard to achieve the goal of becoming carbon neutral by 2030, and we sincerely thank our supplier partners who have joined us. This year, we welcomed new recycling robots Dave and Taz to help us recover precious materials such as tungsten and rare earth elements from iPhones to help create the next generation of Apple products.
iPhone
Ge Yue, managing director of Apple Greater China, also issued a message saying that we are very happy to see our innovative recycling robots Dave and Taz coming to China. ! In the spirit of Earth Day, we are working with our partners to ensure we maximize the potential of recycled materials, reduce environmental impact and protect our planet.
Cook Weibo screenshot
Apple 2030 is Apple’s ambitious goal to achieve carbon neutrality across its entire value chain by 2030. Central to this goal is a 75% reduction in emissions from 2015 levels. Since 2015, Apple has reduced its total greenhouse gas emissions by more than 55%. This milestone marks significant progress toward Apple’s 2030 goals.
Apple strives to achieve its overall carbon footprint of net-zero emissions by focusing on recycling and renewable materials, clean electricity and low-carbon logistics. Apple continues to develop technologies such as disassembly robot Daisy, which can now dismantle 29 iPhone models into 15 individual components, and recycling machines Dave and Taz, which are currently deployed at a recycling partner in China . According to Apple, in 2023, Apple recycled nearly 40,000 tons of electronic materials.
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