Which Douyin or Kuaishou is suitable for newcomers? How to open a Kuaishou store?

php Xiaobian Youzi found that in recent years, Kuaishou and Douyin have become one of the most popular short video platforms among young people. The popularity of these two platforms has even triggered the entrepreneurial enthusiasm of many people. However, many novice entrepreneurs don’t know where to start and how to choose the products and stores that suit them. Kuaishou or Douyin, which one is more suitable for starting a business? How to open a Kuaishou store? This article will give you a detailed answer.

1. Which one is suitable for newcomers, Douyin or Kuaishou?

Before introducing the two platforms, let’s first understand their characteristics. Douyin is a short video platform focusing on music, dance, comedy and other content. Users can express themselves by shooting short videos of 15 seconds to 60 seconds. Kuaishou, on the other hand, pays more attention to content such as life records, food, and travel. Users can share their daily life and interests. Users can share their daily life and hobbies through these two platforms, and can also record content about food, travel, etc. This brings the joy of entertainment and life sharing to users.

According to statistics, Douyin is currently the short video platform with the most users in China. As of June 2021, Douyin has more than 600 million monthly active users. The number of Kuaishou users cannot be ignored, with its monthly active users exceeding 300 million during the same period. Both Douyin and Kuaishou have a huge user base, which provides broad opportunities for newcomers. Douyin and Kuaishou also provide users with different creative methods, including Douyin’s short music videos and Kuaishou’s variety entertainment content. Both Douyin and Kuaishou have a huge user base and rich creative content, providing broad opportunities for newcomers.

However, the number of users alone cannot completely determine which platform is more suitable for newcomers. There are other factors we need to consider. The first is content positioning. If you are good at music, dance or funny videos, TikTok may be more suitable for you. TikTok has attracted a large number of young users with its rich and diverse music and special effects functions. Kuaishou, on the other hand, pays more attention to real and life-oriented content, which is suitable for sharing various daily trivia and hobbies.

The second is user needs. Douyin users usually like short and concise content, and they pursue creativity and surprise. Kuaishou users are more likely to look for in-depth and interesting content. If you can provide such content, no matter which platform you choose, you will be favored by users.

2. How to open a Kuaishou store?

Kuaishou is one of the largest short video platforms in China. Kuaishou Store is a function on the Kuaishou platform that allows users to open their own personal stores and sell goods in the stores. For newcomers, opening a Kuaishou store is a good way to achieve commercial operations and monetization.

To open a Kuaishou store, you need to register a Kuaishou account. If you already have a Kuaishou account, just log in directly; if not, you can register through your mobile phone or a third-party platform. After registration is completed, go to your personal homepage, click the "Settings" button in the upper right corner, and select "Open a store" in the pop-up menu.

Next, you need to fill in some basic information to complete your Kuaishou store. Including store name, store classification, store introduction, etc. The store name should be concise and clear to attract users' attention; the store classification should be selected related to the products you sell, so that users can find your store more easily; the store introduction can describe your store features, product information, etc. in detail to attract Users understand and purchase.

After filling in the basic information, you need to upload the store cover and store logo. The store cover is an important element to show the style and characteristics of your store. Choose high-quality pictures that can attract users' attention. The store logo is the symbol of your store. You should design a logo that is concise, clear, and consistent with the style of the store.

After completing filling in and uploading the store information, your Kuaishou store will be officially opened. Next, you can start uploading products and set the price, inventory and other information of the products. Kuaishou Store supports various types of products, such as clothing, beauty, household items, etc. You can choose suitable products to sell based on your interests and experience.

When uploading products, pay attention to taking high-quality product pictures and provide detailed product descriptions. Product pictures should clearly and truly display the features and advantages of the product to attract users' desire to purchase. The product description should accurately describe the brand, specifications, functions and other information of the product, so that users can have a more comprehensive understanding of the product.

To sum up, opening a Kuaishou store is a good commercial operation method, especially suitable for newcomers. By registering an account, filling in store information, uploading products and promoting products, you can combine your interests and hobbies with product sales, carry out commercial operations on the Kuaishou platform, and realize profits.

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