Lamborghini’s new LOGO debuts, 2023 financial report data is eye-catching

According to news on March 29, the internationally renowned running brand Lamborghini recently announced that they have made a major update to the brand LOGO for the first time in twenty years. This new LOGO will appear on the company's official website and major social media platforms, presenting a new visual image.

Data Lamborghini official introduction, the golden bull image in the new LOGO will no longer be paired with a shield and brand name, but will be presented in a simpler and purer way. At the same time, the designers also made fine adjustments to the bull's body, back muscle lines, tail and other details, making the entire image more vivid and powerful. In addition, the original dazzling gold has been replaced with a more low-key and elegant bronze, and the font has been widened, making the overall visual effect more harmonious and unified.

The new version of the LOGO is more concise and elegant than the old version of the LOGO, and it also shows a sense of power that needs to be developed. This change not only reflects Lamborghini's continuous innovation and pursuit of brand image, but also demonstrates its confidence and strength as the world's top supercar manufacturer.

When Lamborghini released the new LOGO, it also announced its 2023 financial report data. The report shows that in the past year, Lamborghini's global delivery volume reached 10,112 units, and its turnover soared to 2.66 billion euros, a year-on-year growth of 12.1%. The company's operating margin has continued to grow since 2017, reaching a record high of 27.2% in 2023. Operating profit also exceeded the 600 million euro mark for the first time, reaching 723 million euros, a year-on-year increase of 17.8%.

Lamborghini has been committed to product innovation and market expansion in the past few years. Its flagship models such as the Aventador and Huracán have won the love of consumers around the world with their excellent performance and unique design. In addition, the company also actively promotes the implementation of electrification strategies to meet market demands for environmental protection and sustainable development. These efforts not only brought huge returns to Lamborghini, but also further consolidated its leading position in the global supercar market.

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