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How does Xiaohongshu promote Taobao products? How to settle commission?

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2024-03-20 14:56:34795browse

How does Xiaohongshu promote Taobao products? How to settle commission?

In today’s e-commerce era, Xiaohongshu has become an important platform for many Taobao store owners to promote their products. However, many store owners still have doubts about how to promote Taobao products on Xiaohongshu and how to settle commissions. Today, PHP editor Zimo will introduce in detail Xiaohongshu's method of promoting Taobao products and the commission settlement process, helping Taobao store owners better use Xiaohongshu as a channel to expand their business.

Part One: Xiaohongshu’s method of promoting Taobao products

Create high-quality content Xiaohongshu users focus on quality and authenticity, so when promoting Taobao products, the focus is on creating high-quality content. You can try to write in-depth product experience sharing, matching guides, purchasing strategies, etc. to attract users' interest and attention.

Embedding shopping links for Taobao products in articles is one of the important means to promote product sales. By cooperating with Taobao Alliance or Taobao Customer Platform, links with promotional rewards are generated, through which users can directly purchase goods and enjoy discounts.

Leverage partnerships Cooperating with Taobao merchants or individuals on Xiaohongshu is another way to promote Taobao products. You can establish customized cooperation projects with merchants, such as limited-time discounts, gifts, special offers, etc., and promote these cooperative relationships to attract users to purchase on Taobao.

Part Two: Xiaohongshu Commission Settlement Method

Taobao Alliance Commission Through Taobao alliance cooperation, you can get commissions from Taobao product sales. In Xiaohongshu, you can use the product links provided by Taobao Alliance. When users purchase products through this link, they can get corresponding commissions. Commission settlement is carried out on the Taobao alliance platform.

Brand self-settlement If a merchant reaches cooperation with an individual on Xiaohongshu, commission settlement can be carried out through private negotiation. Both parties can agree on the commission ratio and settlement method, and complete the payment online or offline.

Little Red Book Bounty Mission Xiaohongshu also provides opportunities for bounties. Merchants can publish bounty tasks on Xiaohongshu, set constraints and task goals, invite users to promote, and settle commissions based on the completion of the tasks.

As an influential content community platform, Xiaohongshu provides opportunities to promote Taobao products. By creating high-quality content, using shopping links, partnerships, etc. for promotion, users can be attracted to Taobao to purchase. The settlement of commissions can be completed through Taobao alliance, brand self-settlement or Xiaohongshu bounty tasks. We hope that the guide in this article can help merchants and individuals better use Xiaohongshu to promote Taobao products and achieve business goals.

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