Meizu “walks on two legs”: AI transformation does not forget the mobile phone market, new mid-range models are exposed

Meizu Technology announced in February this year that it would suspend new traditional “smartphone” projects and instead decided to devote all its efforts to the development of the AI ​​field. Nonetheless, this does not mean that Meizu will completely abandon the mobile phone market.

Recently, a blogger broke the news that Meizu is developing an AI terminal product equipped with a Snapdragon mid-range processor. It is said that the performance of the product is good. In addition, the product will adopt a straight-screen design and be equipped with an ultra-large-capacity battery and 66W fast charging technology to bring users a better battery life experience.

It is understood that although Meizu is currently committed to the field of AI, it is still continuing to expand into the mobile phone market. Previously, Meizu promoted the Meizu 21 Pro mobile phone as "Meizu's first open AI terminal", implying that AI technology is integrated into its mobile phone products. Therefore, it can be speculated that this AI terminal product under development is likely to be Meizu’s new mobile phone.

Qualcomm Snapdragon new product launch conference is about to be held, and two new processors, Snapdragon 8s Gen 3 and Snapdragon 7 Gen 3, are expected to be released. Whether Meizu will choose to use these two processors on its new models is still uncertain. We will pay close attention and continue to report on relevant developments.

Looking back at Meizu’s transformation decision, we can see that it has a clear understanding of the challenges in the current mobile phone market. Against the backdrop of prolonged replacement cycles in the global mobile phone market, limited space for consumer innovation, and intensified vicious competition in the industry, Meizu chose to transform into the AI ​​field and seek a new sustainable development direction. However, Meizu has not completely given up on the mobile phone market, but has incorporated AI technology into new products in order to stand out in the fierce market competition.

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