Xiaomi 14 series helps! Xiaomi occupies 38% of China's 4-6K high-end smartphone market

According to news on February 22, at today’s Xiaomi 14 Ultra new product launch conference, Xiaomi brand general manager Lu Weibing announced that Xiaomi has achieved leapfrog growth in the high-end market.

"In the first month of the first sales of the 14 series, it helped Xiaomi mobile phones account for 38% of the Chinese market share in the 4K-6K price range."

At the same time, Lu Weibing also revealed that Xiaomi mobile phone shipments have already It has been ranked among the top three in the world for 14 consecutive quarters, and Xiaomi’s goal is to be No. 1 in the world.

According to the activation volume of new smartphones in the Chinese market in November 2023 announced by the market research organization BCI, in the high-end market above 4,000 yuan, Xiaomi occupied 14.4% of the market share with a year-on-year growth rate of 11.8%. Together with Apple and Huawei, they form a high-end top three structure.

Xiaomi founder Lei Jun said: "The continued hot sales of the Xiaomi Mi 14 series shows that Xiaomi has achieved a major victory in its high-end strategy." A plan that continues to advance.

Lei Jun once stated in an internal letter, "The high-end road is the only way for Xiaomi's growth, and it is also a life-or-death battle for Xiaomi's development."

Xiaomi's products and experience must be fully benchmarked against the iPhone, 3 During the year, it ranked first in domestic high-end mobile phone market share.

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