HTML5 standard will throw internet video back to the dark ages

Adobe’s Flash technology has been hit hard recently. The first is that Apple's recently launched iPad tablets and iPhone smartphones do not support Flash technology. At the same time, Apple CEO Steve Jobs criticized the Flash software for having too many vulnerabilities that can easily lead to malfunctions, and criticized Adobe for being "lazy" ;.

In response, Adobe hit back at Apple, saying that Adobe can easily convert Flash applications into iPad applications. The two main threats to Flash currently are Apple's refusal to support Flash on its touchscreen devices, and the development of HTML5 as a new open standard. In response to these two threats, Kevin Lynch published a blog post today to fight back.

Regarding Apple, Lynch said that Adobe is ready to provide Flash support on devices such as iPhone and iPad. However, Apple has refused to accept it for more than a year. Lynch said: "Once Apple agrees to provide Flash content to users, we can immediately integrate Flash into the browser of such devices." But so far, we haven't gotten the necessary cooperation from Apple. ”

Lynch pointed out that the Flash 10.1 software for smartphones will be launched soon and can be run on mobile phones including Android, BlackBerry, Nokia and Palm Pre. If these phones support Flash, then it's clearly Apple's fault that the iPhone doesn't support Flash.

But in the long term, the bigger threat to Flash is the HTML 5 standard, especially in terms of video playback. Lynch said that currently 75% of videos on the Internet are displayed through Flash players. If the HTML 5 video playback function is launched, Flash's share will definitely decline, and Google and other companies are vigorously promoting the HTML 5 standard with products such as YouTube video sites and Chrome browsers. In this regard, Lynch said that HTML 5 does not pose a threat to Flash. Adobe will support HTML 5, but the incompatibility between this standard and multiple browsers will become an obstacle to its development.

Lynch said: "Adobe supports HTML and its development, and we hope to add more features to our software during the development of HTML." If HTML can complete all the current tasks of Flash, then of course we can save a lot of energy. But this scenario is unlikely to materialize. Even in terms of video playback, Flash can play 75% of the videos currently on the Internet. However, the video playback function of HTML cannot be unanimously supported by major browser manufacturers. Therefore, users and content producers have to go back to the incompatibility issues everywhere. The Dark Ages of Internet Video. ”

Analysts believe that HTML 5 is still an immature technology and these incompatibility issues can be resolved over time. In terms of video playback, Flash is more mature. But HTML 5 is in a period of rapid development, and as a born Internet standard, it has many advantages that will help it win in the long run.

At the same time, there are conflicts between Adobe and developers. Currently, Flash is the most popular Internet video and animation standard, so developers have to purchase Creative Suite software from Adobe to develop Flash applications. Once Flash developers turn to other technologies to develop applications for the Internet and devices such as the iPhone and iPad, Adobe's competitive advantage will be greatly weakened, and the Flash standard will be in trouble.

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