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HomeTechnology peripheralsIt IndustryHuawei Mate 70 series exposed: large and small screen strategies to face iPhone 16

According to news on February 2, Huawei’s position in the Chinese mobile phone market is experiencing a significant recovery. Since the launch of the Mate 60 series, the tech giant seems to have returned to its past glory.

According to the latest report from Canalys, Huawei’s performance in the fourth quarter of 2023 is very impressive. According to the report, Huawei's shipments increased by 47% year-on-year, which enabled Huawei to successfully surpass Xiaomi and become the fourth largest manufacturer in the Chinese mobile phone market during the quarter. This performance change undoubtedly proves Huawei's strength and strong rebound ability in the mobile phone market.

华为Mate 70系列曝光:大小屏策略迎战iPhone 16

It is understood that Huawei is actively promoting the research and development of its next-generation product, the Mate 70 series, and plans to release it in September this year. The series is expected to compete head-on with Apple's iPhone 16 series. Huawei's Mate series has occupied a place in the mobile phone market with its excellent product power and brand influence, which can also be confirmed by the hot sales of the Mate 60 series. Even without too much market warm-up, Huawei can still achieve success.

华为Mate 70系列曝光:大小屏策略迎战iPhone 16

Huawei pays more attention to the personalized needs of users in the planning of the Mate 70 series. It is rumored that they plan to adopt a small and large screen strategy and launch a standard version with a smaller screen size to meet the needs of different user groups. This strategy adjustment is based on Huawei’s deep understanding of user feedback from the Mate 60 series. Some users believe that the body is too wide and affects the grip. Therefore, the Mate 70 series will solve this problem through size optimization.

Huawei Mate 70 series is also expected to bring new surprises in terms of hardware configuration. It is understood that Huawei plans to install the one-inch main camera of domestic Haowei to further promote domestic substitution. If this news is true, then the imaging performance of the Mate 70 series is expected to surpass competing products equipped with Sony IMX989 and set a new height for mobile phone imaging. Although Huawei's previous generations of products did not have an advantage in sensor configuration, they were still able to compete with other manufacturers in the field of mobile phone imaging. Now, with more powerful hardware support, the performance of the Huawei Mate 70 series is undoubtedly more exciting.

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