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TechInsights: In Q3 2023, Sony returned to the top of the global game console market with a 54% share

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2023-12-04 15:43:15971browse

News from this site on December 4, the analysis agency TechInsights recently released a report, In Q3 of 2023, total global game console shipments increased by 11% year-on-year, reaching 9.1 million, becoming the 2017 The strongest third quarter of the year.

TechInsights predicts that the console market will soften in the final quarter of 2023, but performance will remain strong throughout the calendar year. Previously, sales in the first two quarters of this year increased by 32% and 19% respectively

TechInsights:2023 年 Q3 索尼以 54% 份额重回全球游戏机市场榜首
##This site learned from the report that

Sony With a market share of 54% and a year-on-year growth rate of 42%, it replaced Nintendo as the leader in the global game console market. Sony's shipments in the quarter were its highest ever for Q3 and the second-best quarter for Sony's PlayStation 5 shipments since its 2020 launch.

Based on this performance,

TechInsights expects Sony to be on track to achieve its total shipment target of 25 million units for this fiscal year. To achieve this goal, Sony also plans to launch the PS5 Slim with higher storage capacity in Q4 2023.

TechInsights:2023 年 Q3 索尼以 54% 份额重回全球游戏机市场榜首
Nintendo (excluding Switch Lite) shipments fell 15% year-on-year in Q3 2023, with

falling to 27% market share To the second place . The decline would have been even greater without the spillover effects from the success of flagship Zelda Kingdom Tears and the Super Mario Bros. Movie movies released last quarter, the report said. The success of the game and movie continued to drive sales in the third quarter, extending the life cycle of Nintendo consoles.

TechInsights says

Switch is expected to launch an upgraded version in early 2024. Nintendo maintained its forecast of 15 million units (including Switch Lite) for the fiscal year ending March 24, as it plans to focus heavily on its game series (Super Mario Bros.: Surprise, released in October this year, sold 430 million units in two weeks million) to promote hardware upgrades.

Microsoft’s Xbox Series X/S shipments fell 6% to approximately 1.8 million in Q3 2023. The Xbox Series S launched in a 1TB version, while the Xbox Series X continued to dominate with a 72% product share.

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