Samsung's ambitious goal: to ship 250 million smartphones in 2024

News on October 26, according to Korean media The Elec reported that Samsung has internally set an ambitious target for smartphone shipments in 2024, planning to reach 250 million units. This year, Samsung’s mobile phone shipment forecast remains between 220 and 230 million units.

However, given the uncertainty of the smartphone market outlook, Samsung is setting shipment targets for its flagship models, including the Galaxy S and the foldable phone Galaxy Z. adjustment.

Previous reports pointed out that Samsung has increased its shipment expectations for the Galaxy Z foldable mobile phone series next year, planning to reach 20 million units.

Samsung expects shipments of its Galaxy Z series of foldable phones to reach 10 million units this year. Among them, Galaxy Z Fold5 accounted for 3 million units, and Galaxy Z Flip5 contributed 7 million units. This forecast has been revised down from the previous 16 million units. Before the outbreak of the epidemic in 2019, global smartphone shipments were as high as 1.4 billion units, but have recently dropped to 1.2 billion units, and are expected to require It will take several years to return to previous levels. This shows that the smartphone market is facing severe challenges and changes. Samsung’s shipment target adjustment reflects their cautious attitude towards the market and their efforts to adapt to changing market conditions

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