Ding Lei predicts: AI music may become the industry standard

At the recently held 2023 China Digital Music Industry Conference, NetEase CEO Ding Lei said that it is expected that artificial intelligence is likely to become a standard configuration in the music industry in the next 1-2 years

He said: "At least in the field of music, artificial intelligence can never truly replace people. But artificial intelligence can serve people and improve the efficiency of music production." He encouraged the industry to seize this opportunity and make real gold in the waves. .

It is understood that NetEase Cloud Music has invested in research on the combination of new technologies such as music and artificial intelligence since 2018, and has achieved many industry-leading results in AI arrangement, lyrics, composition, singing, and intelligent recommendations. In the future, NetEase Cloud Music will also promote the tooling of these technologies to inspire industry inspiration and serve the creative needs of the industry.

In addition, in terms of copyright, Ding Lei believes that in the next ten years, China’s digital music industry must have the courage to establish more fair, reasonable and distribution rules that favor the majority of the industry, and be “number one in the world.” He pointed out that China has become the fifth largest music market in the world, and its industry growth rate is the fastest among the top ten players. He called on the industry to establish a copyright value assessment and transaction rules that are more reasonable, fair and tilted towards the majority of the industry, and consider implementing innovative systems such as collective bargaining for overseas music copyright purchases, so that the value of copyright can return to the music itself and return the dividends. To musicians, to stimulate vitality for the industry from the source in the next decade.

The above is the detailed content of Ding Lei predicts: AI music may become the industry standard. For more information, please follow other related articles on the PHP Chinese website!