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Outdoor sports e-commerce platform Little Oasis will close in October

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2023-09-16 20:33:051392browse

News on September 3: Recently, Little Oasis, the e-commerce platform under Xiaohongshu, announced the upcoming outage in a sudden "user farewell letter". According to officials, due to the need for business adjustments, Little Oasis plans to cease its operations on October 1, 2023, and officially close on October 31. The platform was once committed to providing users with a wide range of products for outdoor sports scenes, such as camping, skiing, cycling, hiking and other related products.

Outdoor sports e-commerce platform Little Oasis will close in October

Little Oasis mentioned in their farewell letter that although they have been deeply involved in camping, hiking, skiing, cycling, hiking and other fields, in business exploration and development In the process, the expected goal of maximizing user outdoor needs was not achieved, so the decision was made to shut down. This also means that users will no longer be able to purchase products related to outdoor sports scenes in Little Oasis.

According to the editor’s understanding, Xiaohongshu’s e-commerce platform “Little Oasis” was launched in early 2022. At first, it mainly engaged in diverse categories such as beauty, skin care products, fragrances, and fashion home furnishings. However, after the popularity of outdoor camping and other fields gradually emerged, the platform adjusted its positioning and focused its products mainly on meeting the needs of camping, skiing, cycling, hiking and other sports scenes.

Outdoor sports e-commerce platform Little Oasis will close in October

Regarding future product after-sales issues, consumers can contact customer service through the historical orders on the Little Oasis channel product page. Even after the store is officially closed, consumers still have the opportunity to apply for after-sales service through the order page and receive corresponding feedback. The platform stated that the company will always protect consumers’ shopping rights.

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